Aalesh Avlani (CreditWise Capital): 10 Key Things You Must Know

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Overview

Aalesh Avlani is a notable Indian fintech entrepreneur and angel investor best known for co-founding Credit Wise Capital, a pioneering digital non-banking finance company (NBFC) specializing in two-wheeler loans. Based in Mumbai, India, Avlani’s work focuses on simplifying and digitizing financial services in underpenetrated markets, particularly in tier 2, 3, and 4 cities. With a background in private equity in the United States and education from Boston University, he channeled his expertise into fintech investments and lending innovation. This article explores ten key aspects of Aalesh Avlani’s journey, his impact on the fintech landscape, the growth and operational dynamics of Credit Wise Capital, and personal insights including his recognition and family life.

1. Early Career and Education

Aalesh Avlani studied at Boston University’s Questrom School of Business, where he majored in finance and computer science. Post-graduation, he worked as a private equity analyst in the US before returning to India in 2017. Motivated by the nascent Indian startup ecosystem and fintech potential, he co-founded Samyakth Capital, a Mumbai-based micro venture capital fund focusing on fintech startups. Initially an investor and managing partner at Samyakth, Avlani gained deep insight into early-stage investments, having backed over 65 companies, including fintech leaders like BharatPe and Liquiloans.

2. Founding of Credit Wise Capital

Launched in 2018, Credit Wise Capital is Aalesh Avlani’s flagship venture focused on providing secured two-wheeler loans via a fully digital platform. Avlani identified a gap in the Indian lending market where many fintech firms avoided two-wheeler financing due to regulatory and operational challenges that require some physical verification. His vision was to build an NBFC that leverages technology to streamline loan origination and collection, despite the traditionally manual aspects of two-wheeler loans, which require hypothecation and physical RTO documentation.

3. Business Model and Technological Innovation

Credit Wise Capital distinguishes itself by integrating fintech innovations with traditional lending discipline, focusing heavily on the collection process—a less glamorous yet critical aspect of lending. The company uses tools like WhatsApp bots for credit scoring and loan applications, enabling customers to receive quick loan approvals and near instant sanction letters that can be used at dealerships. This digital-first approach is coupled with a physical presence in collection, balancing automation with personalized service, and ensuring operational efficiency, especially in underserved markets.

4. Market Impact and Growth

Since inception, Credit Wise Capital has scaled rapidly and carved a niche in India’s largest two-wheeler market. With over 850 dealers and partnerships spanning 10 states and 150 cities, the company has financed more than 200,000 two-wheelers and managed assets worth ₹645 crore as of early 2025. It operates a branchless model supported by approximately 539 employees primarily focused on sales and collections, expanding its loan products to include micro-loans secured by property and cross-selling insurance products such as motor and health insurance.

5. Funding and Valuation

Credit Wise Capital has raised approximately $36.5 million over multiple funding rounds, including a landmark ₹200 crore (approx. $23.3 million) Series A round led by Trident Growth Partners in 2025. This investment round valued the company at over ₹569 crore. The cap table shows diversified ownership among founders (approx. 8%), angel investors, family offices, and institutional funds, reflecting strong investor confidence in the company’s business model and growth prospects.

6. Recognition and Awards

Aalesh Avlani has been recognized as a prominent young entrepreneur, featuring on the Hurun India Top 100 Under 30 Entrepreneurs Watchlist in 2023 and the prestigious Forbes 30 Under 30 Asia list in the Finance & Venture Capital category in 2024. These accolades acknowledge Avlani’s innovative contribution to financial inclusion and fintech in India, highlighting his leadership in disrupting traditional lending with digital technologies and customer-centric models.

7. Investment Philosophy and Angel Investing

Beyond Credit Wise Capital, Avlani is an active angel investor, having invested in over 20 startups across India, mainly in fintech, food, and agricultural sectors. He emphasizes backing founders who address genuine problems and demonstrates strong commitment and resilience. His investment strategy focuses on both seed-stage companies and growth-stage businesses, often providing structured debt and equity capital to help startups scale efficiently.

8. Personal Life and Public Persona

Aalesh Avlani is married to Aishwarya Wadhwani, a celebrated creative entrepreneur and influencer known in Mumbai’s social and fashion circles. Their wedding notably combined contemporary destination celebrations in Phuket with traditional ceremonies in Mumbai, reflecting a blend of modernity and cultural heritage. Avlani’s public presence, including social media, reflects both his professional accomplishments and personal inspirations.

9. Challenges and Strategic Responses

Avlani faced significant challenges in building Credit Wise Capital, especially persuading dealerships accustomed to legacy financing models to adopt his digital approach. Overcoming dealer skepticism required proving value by shifting them from gatekeepers to beneficiaries of new business generated through technology. Operationally, Avlani stresses the critical importance of loan collection and has developed a team trained to educate borrowers and incentivize timely repayments, avoiding harsh collection tactics prevalent in the sector.

10. Future Outlook and Industry Positioning

Looking forward, Avlani aims to substantially expand Credit Wise Capital’s loan book to ₹4,500 crore by 2030, focusing on balanced growth between secured two-wheeler loans and micro-loans against property. The company continues to innovate with technology products offered as SaaS to other financial institutions and plans to deepen penetration into tier 2 and tier 3 markets. With strategic partnerships like the co-lending arrangement with HDFC Bank, Credit Wise Capital positions itself as a full-stack financial partner catering to India's emerging middle class.

Conclusion

Aalesh Avlani exemplifies the new generation of fintech entrepreneurs who blend traditional finance expertise with cutting-edge technology to solve real-world problems. Through Credit Wise Capital, he has redefined two-wheeler financing in India—transforming a largely manual, regionally fragmented industry into a digitally enabled, customer-friendly service. His early accomplishments and recognition signal a promising trajectory for expanding financial inclusion across India's semi-urban and rural markets. As Avlani continues to innovate and lead, his journey poses a compelling question: how will fintech pioneers like him shape the future of credit accessibility in developing economies?

References

  1. Tracxn - Aalesh Avlani Profile
  2. Credit Wise Capital Company Profile - Tracxn
  3. Forbes 30 Under 30 Asia 2024
  4. Hurun India Top 100 Under 30 Entrepreneurs 2023
  5. Acuite Ratings Credit Report on Credit Wise Capital
  6. CARE Ratings Credit Report on Credit Wise Capital
  7. Business Standard - HDFC Bank Co-lends with CreditWise Capital
  8. The Nod - Aishwarya Avlani Wedding Story
  9. Founder Thesis Interview: Aalesh Avlani on Lending Business
  10. Economic Times - Forbes 30 Under 30 Asia Indian Entrepreneurs