Aidium is a software company specializing in Customer Relationship Management (CRM) solutions predominantly for the mortgage industry. Initially founded in 2019 as Daily AI, the company rebranded in 2023 to Aidium to better represent its expanded offerings and vision. Aidium has successfully raised $19 million in a Series A funding round to bolster its growth and further develop its products. The company is headquartered in Boulder, Colorado, and led by CEO Spencer Dusebout. Known for its innovative mortgage technology, Aidium provides automation solutions that enhance operational efficiency for mortgage professionals.
| Attribute | Information |
|---|---|
| Founding Date | 2019 |
| Headquarters | Boulder, Colorado |
| Founders | Spencer Dusebout |
| Revenue | Undisclosed |
| Profits | Undisclosed |
| Key Investors | PeakSpan Capital |
| Industry | Mortgage Technology, CRM |
| Number of Employees | Undisclosed |
Aidium was founded in 2019 under the name Daily AI, as a response to the growing need for smarter CRM solutions within the mortgage industry. Initially, the company focused on leveraging AI and automation to streamline mortgage processes. By creating a platform that integrated loan origination and management with advanced CRM capabilities, Aidium quickly attracted attention within the fintech sector. Strategic acquisitions, such as Whiteboard CRM and Recruitable.ai, were pivotal in enhancing its platform and market reach, leading to its eventual rebranding in 2023.
Aidium's business model centers around simplifying and enhancing the mortgage lending process through its CRM platform, which integrates marketing and sales automation tools. The company has earned accolades as a transformative force within the prop-tech sector by:
Aidium currently operates as a leading provider of CRM solutions specifically tailored for mortgage professionals. Its innovative tools facilitate high-level client engagement, lead conversion, and transaction management. The company's aim is to automate and enhance every step of the mortgage process, providing distinct competitive advantages. As of 2024, Aidium is poised robustly within its market, continuing to expand its user base and innovate its service offerings.
Aidium stands as a key player in the mortgage technology industry, primarily known for its advanced CRM solutions. With significant backing from reputable investors and a strategic focus on technology innovation, Aidium is well-positioned to sustain its growth trajectory. Its comprehensive approach, which includes marketing automation and data intelligence, helps mortgage lenders improve efficiency, reduce loan processing times, and enhance customer engagement. Looking ahead, Aidium is expected to maintain its influence and continue driving innovation within its sector.