Alexandra Rofe (Send Payments)

Image for Alexandra Rofe (Send Payments)

Overview

Alexandra Rofe is a prominent Australian businesswoman and entrepreneur, primarily known as a Co-Founder and Chief Operating Officer at Send Payments, a fintech company specializing in international and foreign exchange payments. Established in 2019 alongside Paul Billing and Ian Cragg, Send Payments has become recognized for its innovative solutions in reducing costs and complexity in cross-border transactions. Rofe has played a significant role in the company's swift rise to prominence within the fintech industry, known for her legal expertise and leadership.

Recent Developments

In recent years, Alexandra Rofe and Send Payments have achieved several notable milestones:

  • August 25, 2025: The company announced a Series B funding round, raising $3.24 million with significant backing from Regal Funds Management and other investors. This funding is aimed at expanding the company's enterprise solutions and enhancing its product offerings.
  • March 18, 2025: Former Bank of Queensland CEO Jon Sutton joined Send Payments' board, marking a significant addition to the company's strategic advisory team.
  • November 14, 2024: Send Payments was ranked at the Smart50 Awards for its rapid growth, reporting an 84% increase in revenue, reaching $16 million.
  • 2024: Alexandra Rofe was honored with the Trailblazer Award and Finance Award at the Gold Coast Young Entrepreneur Awards, recognizing her leadership and innovation within the fintech sector.
  • September 20, 2023: The company secured a partnership with BankVic to manage foreign exchange payment processes, aiming to expand its influence in the financial sector.

Personal Information

AttributeInformation
Full NameAlexandra Elisabeth Rofe
BornMarch 1988, Australia
NationalityAustralian
OccupationBusinesswoman, Entrepreneur
Known ForCo-Founder of Send Payments
EducationGriffith University (Bachelor of Laws and Psychological Sciences), College of Law (Graduate Diploma of Legal Practice)

Early Life and Education

Alexandra Rofe was born in March 1988 in Australia. Her early life was marked by a strong interest in law and psychology, leading her to pursue higher education in these fields. Rofe attended Griffith University, where she earned a dual degree in Bachelor of Laws (Honours) and Bachelor of Psychological Sciences, showcasing her diverse academic interests. Furthering her passion for law, she completed a Graduate Diploma of Legal Practice at the College of Law. This educational foundation laid the groundwork for her future endeavors in the legal and business world, equipping her with the skills necessary for her eventual entrepreneurship.

Career and Notable Achievements

Alexandra Rofe's career trajectory is a testament to her expertise and influence in the financial technology space:

  • 2019: Co-founded Send Payments, focusing on providing efficient digital payment solutions for global transactions.
  • 2023-2025: Held various leadership roles at Send Payments, including Chief Risk and Compliance Officer and Chief Legal Officer, demonstrating her versatility and commitment to the company's growth.
  • 2024: Received the Trailblazer and Finance Awards for her pioneering work in fintech.
  • **Under her guidance, Send Payments achieved notable milestones, such as growing its employee base and expanding its market reach, reflecting her strategic leadership.

Current Work and Impact

Currently, Alexandra Rofe serves as the Chief Operating Officer at Send Payments. Her work focuses on scaling the company’s operations and optimizing its financial service offerings. Recognized for her legal acumen and business insights, Rofe continues to push Send Payments towards achieving innovative growth in the fintech industry, cementing its position as a key player in cross-border payment solutions.

Conclusion

Alexandra Rofe's contributions to Send Payments and the broader fintech sector illustrate her significant impact as an entrepreneur and leader. Her ability to navigate complex legal and financial landscapes has been instrumental in driving the company's success and marks her as a formidable force in the business world. As Send Payments continues to expand and innovate, Rofe's influence is expected to leave a lasting legacy within the global payments industry.