Animesh Mishra (Gully Labs)

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Overview

Animesh Mishra is a co-founder of Gully Labs, a sneaker brand established in 2023 alongside Arjun Singh. Gully Labs is renowned for integrating traditional Indian motifs into contemporary sneaker designs, reflecting the nation's cultural heritage while appealing to modern aesthetics. This innovative approach positions the brand uniquely in the crowded footwear market, combining Indian craftsmanship with global sneaker trends.

Recent Developments

In the latest developments:

  • June 2025: Gully Labs successfully raised INR 8.7 crore in a seed funding round led by Zeropearl VC, comprising INR 7.6 crore in equity and INR 1.1 crore in venture debt. The funding aims to expand the brand's product line, enhance sales channels, and establish physical retail stores, thereby deepening its presence in Indian metro cities and international markets.
  • 2024-2025: Before this round, Gully Labs had secured INR 1.1 crore in a pre-seed equity round in 2024. The newly acquired funds have been allocated towards diversifying the product mix, expanding sales channels, and opening exclusive retail outlets.

The strategic investment is intended to scale up production capabilities, allowing for a larger facility to accommodate the broadening product line, which plans to include diverse sneaker styles inspired by Indian festivals and embroidery techniques like Phulkari.

Personal Information

AttributeInformation
Full NameAnimesh Mishra
BornN/A
NationalityIndian
OccupationEntrepreneur
Known ForCo-founder of Gully Labs
Net WorthINR 33.4 Cr (as of 2025)
EducationEngineering (specific details not available)

Early Life and Education

The specifics about Animesh Mishra's early life, including his birth date and early childhood, remain unreported. However, it is known that he has an engineering background, which he leveraged in his entrepreneurial ventures. His academic and professional journey saw a transition from engineering to entrepreneurship, where he discovered a passion for integrating cultural narratives into consumer products—a philosophy that would later define Gully Labs.

Career and Notable Achievements

Animesh Mishra's career is highlighted by his entrepreneurial venture in founding Gully Labs:

  • 2023: Founded Gully Labs with Arjun Singh, focusing on creating sneakers that narrate Indian cultural stories through designs and craftsmanship.
  • Built a business model that emphasizes direct consumer engagement (D2C), utilizing an omni-channel approach to reach a wider audience in India and globally.
  • Gully Labs has gained recognition for successfully raising capital in two funding rounds and has been featured in notable fashion magazines like Vogue and GQ.
  • The brand's footwear blends cultural craftsmanship with modern design, using materials sourced primarily within India.

Current Work and Impact

As of 2025, Animesh Mishra continues to lead Gully Labs with a focus on becoming a global ambassador for Indian craftsmanship. By scaling operations and expanding retail footprints, he aims to bring culturally enriched sneaker designs to a broader audience. The brand has been pivotal in promoting Indian design on a global stage, aiming to shift perceptions of Indian culture in fashion. Under his leadership, Gully Labs is set to open new retail outlets and expand into international markets.

Conclusion

Animesh Mishra, through Gully Labs, embodies a narrative that fuses cultural heritage with modernity in the sneaker industry. His work promotes Indian craftsmanship and storytelling through globally competitive designs, contributing to a larger movement of elevating Indian fashion on the world stage. As he continues to scale Gully Labs, Mishra stands as a significant figure in the landscape of Indian entrepreneurship, advocating for cultural appreciation and recognition through innovative fashion.