Ather Energy

Overview

Ather Energy is an Indian electric two-wheeler manufacturer headquartered in Bangalore, Karnataka. Founded in 2013 by Tarun Mehta and Swapnil Jain, it specializes in designing and developing smart and connected electric scooters. Known for models like the Ather 450X and Ather 450 Plus, Ather has established itself as a leader in electric mobility solutions. As of August 2025, the company has raised approximately $502 million over multiple funding rounds with key investors including Hero MotoCorp and NIIF.

Recent Developments

  • July 2025: Ather Energy announces plans to unveil the 'EL' scooter platform and new fast chargers at Community Day 2025, emphasizing innovations to cater to a broader audience.
  • May 2025: Following its initial public offering, Ather Energy's stocks experienced volatility, opening at a modest premium but facing subsequent fluctuations in the stock market.
  • April 2025: Ather executed its IPO, offering significant equity and seeking to expand manufacturing capabilities with proceeds aimed at setting up a new factory in Maharashtra.
  • January 2025: The release of the updated Ather 450 series featured enhanced technologies like multi-mode traction control and MagicTwist™, aiming to improve safety and rider experience.
  • Early 2025: Ather Energy reached a milestone of selling over 100,000 electric vehicles, reflecting strong market penetration and consumer acceptance.
  • 2024 Developments: Filed a Draft Red Herring Prospectus with SEBI for an IPO, aiming for a listing to boost its financial resources for further expansion.

Company Information

AttributeInformation
Founding Date2013
HeadquartersBangalore, Karnataka, India
FoundersTarun Mehta and Swapnil Jain
RevenueINR 1,806.1 crore in FY 2023
ProfitsNet loss of INR 1,059 crore in FY 2024
Key InvestorsHero MotoCorp, GIC, NIIF, Tiger Global Management
IndustryElectric Vehicles
Number of Employees1,703 employees (as of May 2025)

Early History

Ather Energy was founded in 2013 by Tarun Mehta and Swapnil Jain, graduates from IIT Madras. Starting with a vision to transform India's mobility landscape, they embarked on developing intelligent electric scooters. The company gained early traction with an initial investment from IIT Madras and subsequent support from angel investors. In 2016, Ather unveiled its first electric scooter, the S340, at a technology conference in Bengaluru, marking a significant breakthrough in India’s electric vehicle industry. By securing substantial funding in successive rounds, Ather built in-house capabilities for manufacturing and designing crucial components, including battery packs and charging infrastructure.

Company Profile and Achievements

Ather Energy has positioned itself as a premium electric two-wheeler manufacturer, focusing on innovation and sustainable urban transportation. The company’s key offerings, the Ather 450X and Ather 450 Plus, incorporate advanced features such as touchscreen dashboards and remote diagnostics.

  • Business Model: Ather employs a direct-to-consumer sales model complemented by a network of Experience Centres across India.
  • Innovations and Technologies: The integration of technologies such as MagicTwist™ for enhanced ride control and smart connectivity features distinguishes Ather's offerings.
  • Product Lineup:
    • Ather 450 Series: Known for high performance and smart features.
    • Ather Rizta: A family-oriented scooter model.
  • Funding and Financials: Ather has successfully raised $502 million through multiple funding rounds, with significant backing from institutional and private equity firms.

Current Operations and Market Position

As of 2025, Ather Energy remains a key player in India’s evolving electric vehicle market. With an expanding production base and ongoing R&D initiatives, Ather is poised to influence urban mobility significantly. Recent strategic initiatives include the development of a broad charging network, known as Ather Grid, and advancements in manufacturing efficiency.

Conclusion

Ather Energy is pivotal in India's shift towards sustainable and intelligent electric mobility. With strong roots in innovation and continuous expansion, Ather is well-positioned to leverage emerging market trends, further solidifying its status in the electric vehicle landscape. Future prospects include capitalization on EV demand growth and enhancing its technological prowess to compete on a global scale.

References

  1. Ather Energy Website
  2. Screener - Ather Energy Company Overview
  3. Motorcycles Data - Ather Future Developments
  4. EV Reporter Ather 450 Series Update
  5. Tracxn - Ather Energy Funding Overview
  6. Drive Spark - EL Scooter Platform Launch
  7. AutocarPro - Upcoming Ather Developments
  8. Construction World - Community Day 2025
  9. Live Mint - Ather IPO Plans
  10. Business Today - Ather IPO Details