Base, the Ethereum Layer 2 network incubated by Coinbase, has announced a search for an "Ecosystem Lead" to accelerate its mission of driving global onchain adoption. The new role aims to expand strategic consumer and infrastructure partnerships, building on recent successes that include bringing major entities like Shopify and JPMorgan Chase onto the blockchain.
The announcement, made by sam.base.eth on social media, highlights the significance of this position. > "Weโre hiring an Ecosystem Lead at @base ๐ต๐ This is a rare role for someone who wants to shape the future of onchain adoption," the tweet stated, emphasizing the strategic importance of the role in fostering a more interconnected digital economy.
One of the key achievements cited is the collaboration with Shopify, which has enabled millions of merchants to accept USDC payments on Base. This partnership, leveraging a jointly developed Commerce Payments Protocol, allows for fast, low-cost, and secure onchain transactions, streamlining digital commerce for businesses worldwide. Merchants can receive payments in their local currency or opt for USDC directly.
In a significant move for institutional finance, Base also facilitated JPMorgan Chase's pilot of JPMD, a USD deposit token. This marks the first time the banking giant's Kinexys blockchain unit has deployed a deposit token on a public blockchain, offering institutional clients an alternative to stablecoins for near-instant 24/7 settlement on Base. Jesse Pollak, Creator of Base and VP of Engineering at Coinbase, expressed enthusiasm for JPMorgan's move onchain.
The "Ecosystem Lead" will be responsible for driving strategy and execution for future partnerships, mirroring the impact of the Shopify and JPMorgan initiatives. The role seeks individuals with a passion for the onchain movement, a proven track record in complex deal execution, and clear communication skills, as stated in the tweet.
Base, built on the OP Stack, aims to make Ethereum more accessible by providing a secure, low-cost, and developer-friendly environment. Its integration with Coinbase's extensive user base and products positions it as a critical infrastructure for onboarding a billion users into the cryptoeconomy, making the Ecosystem Lead a pivotal role in achieving this ambitious goal.