Calo is a technologically-driven startup founded in 2019, with its headquarters situated in Bahrain. It operates in the health and wellness sector by offering a personalized meal plan and delivery service through an intuitive mobile application. The service is particularly popular among busy professionals and health-conscious individuals. The company's model revolves around customizable meal plans catering to various dietary preferences and health objectives. Calo was co-founded by Ahmed Al Rawi and Moayed Almoayed and has successfully raised $51.5 million in funding, notably from investors such as Nuwa Capital, STV, and Khwarizmi Ventures.
| Attribute | Information |
|---|---|
| Founding Date | 2019 |
| Headquarters | Bahrain |
| Founders | Ahmed Al Rawi, Moayed Almoayed |
| Revenue | Over $100 million annually |
| Profits | Nearly break-even as of late 2024 |
| Key Investors | Nuwa Capital, STV, Khwarizmi Ventures |
| Industry | Health and Wellness, Foodtech |
| Number of Employees | Approximately 1,000 |
Calo began its journey in 2019, making waves in the Middle Eastern food technology industry by introducing an innovative meal subscription service. Founded by Ahmed Al Rawi and Moayed Almoayed, the company sought to make healthy eating more accessible and convenient. Initially launched in Bahrain, Calo quickly gained traction due to its user-friendly app and a business model that emphasized personalized nutrition. Customers could select meals tailored to their caloric and dietary needs, a feature powered by sophisticated algorithms developed in-house. This approach set Calo apart, helping it expand rapidly beyond local borders.
Calo’s business model is centered around the personalization of meal delivery services. It utilizes a direct-to-consumer approach to provide chef-cooked meals that are both convenient and health-focused. The app leverages algorithms to customize meal plans based on users' nutritional needs, offering a range of options from low-carb to vegetarian diets.
Calo currently operates in several regions by partnering with local kitchens to ensure high-quality meal preparations. The company’s central kitchen model allows it to maintain consistent service quality, with meals delivered promptly via logistics managed through strategic partnerships. With its focus on technological innovation and customer convenience, Calo continues to enjoy a competitive edge in the meal subscription niche. The ambitious international expansion strategy and a robust subscription model have positioned it as a leading player in the foodtech industry. The company’s potential IPO plans further underscore its market strength.
Calo stands out in the competitive foodtech arena by harmonizing technology and nutrition through its personalized meal delivery service. Since its inception, the company has shown significant growth, driven by its commitment to 'making healthy easy'. Looking forward, Calo’s strategic vision includes further geographical expansion and enhancement in service offerings. As the company aims for profitability and a potential public listing, its trajectory is set to influence the broader health and wellness industry profoundly.