Daniel A. Etra (Epi One)
Overview
Daniel A. Etra is an American entrepreneur and business leader prominently known for his role as the CEO and Co-Founder of RethinkFirst (formerly Rethink Benefits), a global behavioral health technology company. His expertise spans strategic, financial, and operational management, making significant strides in the field of healthcare technology. Throughout his career, Etra has been dedicated to innovating solutions that impact the lives of neurodiverse individuals and their caregivers. His leadership in RethinkFirst has earned him accolades and recognition in the healthcare and technology sectors.
Recent Developments
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2024: Daniel Etra announced stepping down from his CEO position at RethinkFirst after 17 years. Etra expressed gratitude for the journey, highlighting the company’s evolution from an idea into an influential behavioral health technology entity.
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2023: Under his leadership, RethinkFirst continued to expand its influence in the mental health sector, focusing on neurodiversity and providing comprehensive support systems for caregivers and educators.
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2022: RethinkFirst was recognized among the top mental health solutions providers by Healthcare Business Review. Etra played a crucial role in leading initiatives that leveraged behavioral health technology to improve care outcomes.
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Past Achievements: Etra’s tenure saw RethinkFirst receive several accolades, including the Deloitte Technology Fast 500 award multiple times, solidifying the company’s reputation in delivering impactful health tech solutions.
Personal Information
| Attribute | Information |
|---|---|
| Full Name | Daniel A. Etra |
| Born | New York City, USA |
| Nationality | American |
| Occupation | Entrepreneur, Business Leader |
| Known For | Co-Founder of RethinkFirst |
| Education | MBA from Harvard Business School; BA from Yale University |
Early Life and Education
Daniel A. Etra was born and raised in New York City, a bustling metropolis that played a substantial role in shaping his global business perspective. His academic journey began at Yale University, where he earned a Bachelor’s degree in Economics. This foundational knowledge in economics equipped him with analytical skills and a comprehensive understanding of financial systems. Etra furthered his education at Harvard Business School, obtaining an MBA. This education fostered his entrepreneurial mindset and strategic thinking abilities, preparing him for leadership roles.
Career and Notable Achievements
Etra’s career is characterized by steady progression through various strategic and leadership roles:
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Consultant at Bain & Company: Contributed to establishing their New York office, gaining a rich understanding of strategic management and business development.
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CEO of R.E.R. International: Led as the CEO of a supplier company in the retail industry, focusing on printed materials.
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Co-Founder and CEO of RethinkFirst: His most notable role, under his leadership, RethinkFirst developed into a global behavioral health technology company serving regions across the globe, with pivotal innovations aiding neurodiverse individuals.
Awards and Recognitions:
- Deloitte Technology Fast 500 (Multiple Years)
- Top 10 Mental Health Solutions Provider (2022)
Current Work and Impact
As of early 2025, Daniel Etra is undertaking new ventures after stepping down from RethinkFirst. While his direct involvement with RethinkFirst has concluded, his legacy in the company remains as it continues to be a leader in behavioral health technology. Etra’s career impact and achievements are characterized by his commitment to addressing pressing health challenges through innovative technology solutions. His work has set in motion practices and standards that continue to guide the industry.
Conclusion
Daniel A. Etra's contribution to the field of behavioral health technology is noteworthy. Through strategic insight and passion for innovation, he has played a critical role in transforming how care is delivered to neurodiverse populations. As Etra moves to new professional endeavors, his influence on the healthcare and technology sectors remains impactful, with a legacy likely to inspire ongoing advancements and compassionate care.
References
- Daniel Etra's LinkedIn Update
- RethinkFirst Leadership
- Deloite Technology Fast 500
- Coverage on RethinkFirst’s achievements: Healthcare Business Review