Eccentric

Overview

Eccentric, originally known as Eccentric Engine, is a leading technology company specializing in 3D visualization solutions for the automotive industry. Founded in 2012 by Gaurav Rane and Varun Shah, Eccentric is headquartered in San Ramon, California. The company has recently secured $5 million in pre-Series A funding led by Exfinity Venture Partners and Arkam Ventures. Eccentric's platform, One3D, is a real-time 3D rendering solution that significantly enhances vehicle visualization, making it more interactive and immersive for users.

Recent Developments

January 2025: Eccentric raised $5 million in pre-Series A funding, marking its first institutional funding round. The funds, co-led by Exfinity Venture Partners and Arkam Ventures, are intended to facilitate global expansion and further development of the One3D platform.
Mid-2025 Launch Plans: The company plans to introduce an advanced version of the One3D platform by mid-2025, aiming to enhance capabilities for OEMs and increase market presence in North America and Europe.
Market Growth Projections: Eccentric's One3D platform is part of a global 3D visualization market projected to grow from $4.5 billion to $24 billion over the next decade.
Strategic Expansion: By 2026, Eccentric aims to expand its operational footprint to six continents, leveraging its interactive 3D technology to transform customer engagement in the automotive sector.
Performance Metrics: The platform has already powered over 200 million user experiences and is deployed across 3,500 dealer stores, enhancing customer purchase intent by 2-3x and reducing purchase timelines by 40%.

Attribute	Information
Founding Date	2012
Headquarters	San Ramon, CA, USA
Founders	Gaurav Rane, Varun Shah
Revenue	Not publicly disclosed
Profits	Not publicly disclosed
Key Investors	Exfinity Venture Partners, Arkam Ventures
Industry	Automotive Technology
Number of Employees	120

Early History

Eccentric was established in 2012 as Eccentric Engine by founders Gaurav Rane and Varun Shah. The company aimed to address the challenge of engaging and immersive automotive visualization. By introducing the One3D platform, it sought to replace traditional methods like 360-degree image rotations, offering instead a more interactive experience for vehicle buyers. This innovation laid the groundwork for Eccentric's role as a key 3D technology partner for major automotive OEMs.

Company Profile and Achievements

Eccentric operates primarily in the automotive sector, where it collaborates with OEMs like Maruti Suzuki, Tata Motors, Toyota, Hyundai, and Stellantis. The company's business model revolves around offering a proprietary 3D rendering platform, One3D. This platform integrates seamlessly into dealership workflows, providing life-like retail experiences beyond traditional visualization methods.

Major Milestones:
- Introduced One3D platform to optimize 3D CAD models for interactive retail experiences.
- Powered over 200 million user experiences worldwide.
- Deployment in over 3,500 dealer stores globally.
Technological Impact: Eccentric's platform has been crucial in enhancing customer engagement, resulting in faster purchase times and increased customer intent to buy.

Current Operations and Market Position

Eccentric is actively expanding its global reach, focusing particularly on North America and Europe. The company's strategic initiatives include bolstering its R&D efforts and enhancing its platform's capabilities. In the current market landscape, Eccentric holds a competitive advantage due to its innovative use of 3D visualization technologies which are increasingly sought after for digital transformation in automotive retail.

Conclusion

Eccentric has positioned itself as a transformative player in the automotive visualization industry. With its cutting-edge One3D platform and recent funding, the company is poised for significant global expansion and technological innovation. As the global 3D visualization market continues its rapid growth, Eccentric's unique solutions and strategic partnerships will likely enhance its leadership role in redefining automotive retail experiences.