Graas.ai

Overview

Graas.ai is an innovative e-commerce solution provider specializing in AI-driven data analytics to elevate business growth. Founded in 2022 by Ashwin Puri and Prem Bhatia, the company is headquartered in Singapore. It has raised a total of $49 million in funding, highlighted by a significant $40 million Series A round. The company employs around 201-500 employees focusing on simplifying and automating the data processes for e-commerce businesses to enhance efficiency and profitability.

Recent Developments

  • August 2025: Graas.ai successfully raised $9 million in a pre-Series B funding round. The investment was led by Tin Men Capital with participation from Incred Wealth, Orzon, and existing investors such as Integra Partners and Yuj Ventures. The funds are poised to launch Graas.ai's new initiative, Agent Foundry, aimed at helping e-commerce businesses automate and optimize their operations using AI agents. The expansion will focus on the Indian market (CXO Today).
  • 2022: The company raised over $40 million in its Series A funding round. This funding facilitated the acquisition of Shoptimize and SELLinALL, thereby expanding Graas.ai's footprint in Southeast Asia and India. These acquisitions enabled Graas.ai to integrate different segments of e-commerce solutions under its "Growth-as-a-Service" model, streamlining operations from inventory to last-mile logistics (Tracxn, The Business Times).

Company Information

AttributeInformation
Founding Date2022
HeadquartersSingapore
FoundersAshwin Puri, Prem Bhatia
RevenueNot publicly disclosed
ProfitsNot publicly disclosed
Key InvestorsTin Men Capital, Incred Wealth, Orzon
IndustryE-commerce, AI, Data Analytics
Number of Employees201-500

Early History

Graas.ai was established in Singapore in 2022 by Ashwin Puri and Prem Bhatia, both seasoned entrepreneurs and veterans in marketing technology. The founding concept for Graas.ai stemmed from the founders' realization of the increasing complexity surrounding data management for e-commerce companies. To address this, they envisioned a service that could automate and streamline growth through AI-powered data analytics. Upon its inception, Graas.ai focused on building a robust AI and analytics engine capable of turning data insights into actionable business strategies.

Company Profile and Achievements

Graas.ai operates under a unique "Growth-as-a-Service" model, which utilizes predictive AI and machine learning to offer end-to-end solutions for e-commerce businesses. Key features of their platform include:

  • Integration of Data Silos: Graas.ai integrates disparate data sources to create a cohesive pool from which predictive insights can be drawn.
  • AI-driven Insights and Automation: The platform acts as an in-house data scientist, providing detailed insights and enabling automated decision-making across marketing, inventory, and logistics.
  • Key Milestones and Acquisitions:
    1. 2022: Raised $40 million in Series A funding.
    2. August 2025: Additional $9 million raised for new product development.
    3. Expansion into the Indian and SEA markets, bolstered by strategic acquisitions such as Shoptimize and SELLinALL.

Current Operations and Market Position

Currently, Graas.ai is a leading player in the AI-driven e-commerce technology landscape, serving over 2,000 brands across seven countries. The company leverages its sophisticated data analytics engine to combat common e-commerce challenges such as high customer acquisition costs, pricing complexities, and inventory management inefficiencies. By focusing on sustainable growth and enhancing profitability for its partners, Graas.ai strengthens its competitive edge amid a rapidly evolving market.

Conclusion

Graas.ai stands out in the AI and e-commerce sectors by providing comprehensive solutions that improve decision-making and operational efficiency through advanced data analytics. With strategic expansions and continuous improvements in AI capabilities, Graas.ai is well-positioned to maintain its momentum in developing markets like India and Southeast Asia. As companies increasingly turn towards AI to solve complex business challenges, Graas.ai's innovative approach and successful execution have set a strong foundation for future growth.

References

  1. CXO Today article on Graas.ai funding
  2. Tracxn information on Graas.ai
  3. The Business Times report
  4. Graas.ai Official Site