Health In Her HUE is a pioneering digital health platform dedicated to addressing the healthcare needs of Black women and women of color. Founded in 2018 by Ashlee Wisdom and Eddwina Bright, this New York-based startup is motivated by the mission to reduce racial health disparities through culturally tailored healthcare solutions. The platform connects users with culturally sensitive healthcare providers, offers educational content, and fosters community support. Health In Her HUE has successfully raised significant seed funding, including a notable $3 million round in early 2024, supported by key investors such as Seae Ventures and Johnson & Johnson Impact Ventures.
Attribute | Information |
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Founding Date | August 16, 2018 |
Headquarters | New York, NY, USA |
Founders | Ashlee Wisdom, Eddwina Bright |
Revenue | Not publicly disclosed |
Profits | Not publicly disclosed |
Key Investors | Seae Ventures, Johnson & Johnson Impact Ventures, Morgan Stanley Inclusive Ventures Lab |
Industry | Health Care, Wellness, Women's Health |
Number of Employees | 7 |
The foundation of Health In Her HUE was driven by Ashlee Wisdom's personal experience witnessing racial disparities in healthcare while working in the industry. In 2018, alongside co-founder Eddwina Bright, Wisdom aimed to bridge the gap by creating a platform that connects women of color to culturally competent healthcare resources. The early days were marked by strong community engagement and partnerships with healthcare professionals who shared their vision. The platform quickly gained traction within the community, supported by its mission to enhance health literacy and access to culturally responsive care.
Health In Her HUE operates at the intersection of technology, healthcare, and community. Its business model focuses on delivering culturally sensitive healthcare services, leveraging digital tools to foster connections between Black women and empathetic providers. Major achievements include:
As of 2025, Health In Her HUE operates primarily in the United States, focusing on the East Coast. Its impact on the healthcare industry is marked by providing a critical service that addresses the unique health challenges faced by women of color. The platform's competitive advantage lies in its deep understanding and commitment to cultural competency in healthcare, which has established trust and engagement within its community. With continuous improvements and strategic initiatives, Health In Her HUE is well-positioned to expand its influence within the health tech sector.
Health In Her HUE stands as a significant force in transforming women's healthcare, particularly for Black women and women of color. By bridging the gap in culturally competent care, the platform not only addresses existing healthcare disparities but also sets a precedent for personalized and inclusive health services. Going forward, Health In Her HUE is poised to enhance its service offerings and expand its reach, potentially influencing broader healthcare policy and practice through its innovative approach and community-driven mission.