The global home juicer market is experiencing significant growth, projected to reach USD 2.8 billion by 2033 from its 2024 valuation of USD 1.5 billion, demonstrating a robust Compound Annual Growth Rate (CAGR) of 7.2% from 2026. This expansion underscores a broader consumer shift towards health-conscious lifestyles and a preference for fresh, homemade beverages. The trend is exemplified by individuals like Semil, who recently announced on social media, > "Re-bought a juicer and dove right in. Prepped green juice, golden beet juice, tomato juice (from garden), lemon juice (same)," reflecting a personal embrace of the "garden-to-glass" movement.
This surge in home juicing aligns with the overall 100% juice market, which was estimated at USD 29.99 billion in 2023 and is forecast to grow to USD 50.49 billion by 2030, with a CAGR of 7.7%. Driving factors include increasing awareness of the health benefits of natural, nutrient-rich juices and the rising popularity of "DIY food trends." Consumers are increasingly seeking control over the ingredients in their diets, opting for at-home solutions to prepare fresh fruit and vegetable blends.
Freshly prepared fruit and vegetable juices are widely perceived as a convenient way to boost nutrient intake, providing essential vitamins, minerals, and antioxidants. Scientific reviews suggest that 100% fruit and vegetable juices can contribute to improved cardiovascular health, reduced oxidative stress, and enhanced gut microbiota. For instance, studies indicate that moderate consumption of 100% juices may have beneficial effects on blood pressure and can increase levels of beneficial compounds like polyphenols and nitric oxide.
However, recent research highlights important considerations regarding juicing practices. A Northwestern University study published in February 2025 indicated that juice-only diets, even for short durations, could lead to shifts in gut and oral bacteria linked to inflammation and cognitive decline. The study emphasized that juicing typically removes much of the fiber found in whole fruits and vegetables, which is crucial for feeding beneficial gut bacteria and producing anti-inflammatory compounds.
Experts suggest that while juices offer nutritional benefits, consuming whole fruits and vegetables remains superior due to their intact fiber content. For those embracing home juicing, blending is often recommended over traditional juicing to retain fiber, or pairing juices with whole foods to maintain a balanced dietary intake. The market continues to innovate with advanced juicer designs and a focus on nutrient preservation, reflecting the ongoing consumer demand for healthy beverage options.