Jumbotail is a pioneering Indian B2B marketplace and New Retail platform focusing on food and grocery, established in 2015 by co-founders Ashish Jhina and S. Karthik Venkateswaran. Headquartered in Bangalore, Jumbotail has developed a comprehensive ecosystem including an online marketplace, supply chain & logistics, fintech solutions, and a New Retail platform. As of recent funding rounds, Jumbotail has raised a notable $263 million with significant contributions from leading investors like SC Ventures and Invus.
Jumbotail has seen several pivotal developments since 2024:
Attribute | Information |
---|---|
Founding Date | November 2015 |
Headquarters | Bangalore, Karnataka, India |
Founders | Ashish Jhina, S. Karthik Venkateswaran |
Revenue | ₹819 crore FY23 |
Profits | Loss of ₹264 crore FY23 |
Key Investors | SC Ventures, Invus, Artal Asia |
Industry | B2B Marketplace, Logistics, Fintech |
Number of Employees | 428 (as of February 2025) |
Founded in 2015 by Ashish Jhina, a third-generation apple farmer, and S. Karthik Venkateswaran, a former Indian Army officer, Jumbotail emerged from a strongly rooted passion for transforming India’s food and grocery distribution sector. Initially focused on solving inefficiencies in the kirana (mom-and-pop store) supply chain, the founders leveraged their diverse professional experiences from Stanford and leading industry roles (like Flipkart and BCG) to create this robust B2B marketplace. In its formative years, Jumbotail aimed at tackling the unorganized retail ecosystem by directly connecting thousands of kirana stores with brands and manufacturers, thus simplifying procurement and logistics significantly.
Jumbotail has developed a fourfold business model: a B2B marketplace, advanced supply chain logistics, a fintech platform for SME lending, and a novel retail branding operation known as J24. Over the years, they've achieved remarkable milestones:
Currently, Jumbotail is a major player in India's dynamic B2B e-commerce ecosystem, managing a sophisticated digital and logistical operation spread across the nation’s retail landscape. They compete with notable entities like Udaan and Ninjacart, maintaining a competitive edge through their streamlined supply chain integration and deep market penetration. The recent funding rounds and strategic acquisitions have fortified their position as a market leader, expanding their geographic and functional reach. Jumbotail is progressively aligning with emerging technology trends to deliver scalable solutions, aiming for profitability while broadening their influence in diverse product categories such as electronics and apparel.
Jumbotail's transformative role in India’s retail sector is evident through its massive expansion and strategic innovations. By leveraging technology to streamline food and grocery logistics, the company has addressed core challenges faced by kirana stores, creating an ecosystem of efficiency and growth. As the company moves forward with continued investments in AI and strategic acquisitions, Jumbotail is well-positioned to maintain its leadership and redefine B2B commerce, paving the way towards a more digitized, inclusive retail economy. Their focus on broader product categories and geographical expansion signifies an impactful future trajectory aimed at maximizing retail efficiency and market inclusion.