Marc Frankel (Manifest): 10 Key Things You Must Know

Overview

Marc Frankel is a notable figure in both the cybersecurity and horological fields. As the co-founder of Manifest, a company focused on enhancing software supply chain transparency through advanced technological solutions, Frankel has made significant strides in cybersecurity. His influence extends to the watch industry, where he owns Long Island Watch, a retail website offering affordable and enthusiast-oriented timepieces. Known for his commitment to innovation and customer service, Frankel's dual careers reflect an intriguing blend of technical acumen and entrepreneurial spirit.

1. Founding of Manifest

Marc Frankel co-founded Manifest in response to the increasing need for transparency in software supply chains. The company focuses on automating the discovery and tracking of vulnerabilities in software, helping industries like defense and healthcare secure their digital environments. Manifest's focus on Software Bills of Materials (SBOMs) and AI Bills of Materials (AIBOMs) is intended to provide comprehensive insights into the components of software and AI systems, enabling organizations to mitigate risks effectively.

2. Education and Early Career

Marc Frankel holds a degree in International Security from The Fletcher School and another in Russian Studies from Colgate University. His early career involved leadership roles at renowned companies like Palantir and Expanse. These experiences laid the groundwork for his understanding of cybersecurity and the necessity for software transparency, eventually leading to the inception of Manifest.

3. Impact on Cybersecurity

Under Frankel's leadership, Manifest has played a vital role in addressing the opaque nature of software supply chains. The company’s platform helps detect and prevent potential threats in critical systems, securing over $100 billion in defense-related software procurement. This proactive approach has positioned Manifest as a leader in digital transparency, with a client base that includes governmental agencies and Fortune 500 companies.

4. The Role of SBOMs

At Manifest, SBOMs act like ingredient lists for software, detailing every component that makes up a program. This transparency is crucial as it allows organizations to understand potential vulnerabilities and security risks in their software environments. By providing these insights, Manifest helps organizations ensure compliance with increasingly strict cybersecurity regulations.

5. Founding of Long Island Watch

In 2003, Frankel founded Long Island Watch, initially as a small side business. Over the years, it has become a well-respected online retailer specializing in affordable watches from brands like Seiko and Citizen. Frankel’s passion for horology is evident in the diversified offerings of Long Island Watch, which include his own brand, Islander watches.

6. Islander Watches

Introduced in 2019, Islander is Long Island Watch’s house brand featuring designs that blend classic watch styles with modern upgrades such as automatic movements and sapphire crystals. The brand captures Frankel’s vision of making quality watches accessible without compromising on features or style.

7. Customer Service Philosophy

Marc Frankel attributes the success of Long Island Watch to exceptional customer service. Emphasizing responsiveness and integrity, Frankel ensures that Long Island Watch maintains a strong reputation among enthusiasts, reinforcing the importance of customer satisfaction in retail success.

8. Philanthropy and Community Engagement

Beyond his business endeavors, Frankel participates in philanthropic activities, notably through charity watch projects. These initiatives enhance his engagement with the watch community, emphasizing a commitment to giving back and fostering a supportive community around horological interests.

9. The Intersection of Technology and Horology

Frankel’s unique position in both cybersecurity and watch retail showcases a rare intersection of high-tech precision and traditional craftsmanship. His ventures represent a blend of digital innovation and a respect for mechanical heritage, appealing to both tech enthusiasts and watch collectors.

10. Future Outlook

Looking forward, Marc Frankel aims to expand both Manifest and Long Island Watch. For Manifest, the focus remains on developing cutting-edge solutions for cybersecurity challenges. Meanwhile, Long Island Watch continues to grow its brand presence with new designs and an unwavering dedication to affordability and quality.

Conclusion

Marc Frankel represents an entrepreneurial spirit that bridges the worlds of technology and traditional retail. His work in cybersecurity with Manifest addresses emerging digital threats, while Long Island Watch democratizes quality watch ownership. Through his dual-faceted career, Frankel embodies innovation, customer-focused philosophy, and a commitment to industry excellence.