Naomi McGregor (Movetru)
Overview
Naomi McGregor is the founder and CEO of Movetru, a company specializing in wearable technology designed for movement analysis and injury prevention. Born and raised in Ballymoney, Northern Ireland, McGregor's passion for engineering was sparked by a personal injury experience during her pursuit of a ballet career, which ultimately led her to create Movetru. Utilizing data-driven insights, Movetru aims to revolutionize sports medicine by providing real-time biomechanical feedback to athletes and sports professionals. The company has gained significant recognition, including McGregor's inclusion in Forbes' '30 Under 30' list.
Recent Developments
- July 2025: Movetru successfully secured $1.9 million USD in pre-seed funding, led by Two Magnolias Venture Capital and involving investors such as IAG Capital Partners, HBAN, and AwakenAngels. This financial support will enhance product commercialization and operational scaling across the UK and Ireland.
- April 2025: Naomi McGregor was named on the Forbes '30 Under 30' Europe list for Social Impact, primarily for her work with Movetru to mitigate injuries among female athletes.
- 2024: Movetru launched pilot programs with elite sports teams and finalized their AI-powered wearable technology, highlighting their role in pioneering a shift from reactive treatments to preventive care in sports.
- August 2025: Movetru closed a pre-seed funding round worth $1.6 million, enabling further innovation and market expansion, particularly within the sports industry.
- 2023: Initiated field trials and expanded partnerships with sports organizations, emphasizing ACL injury prevention through advanced biomechanical analysis.
Personal Information
| Attribute | Information |
|---|---|
| Full Name | Naomi McGregor |
| Born | Ballymoney, Northern Ireland |
| Nationality | British |
| Occupation | Founder & CEO of Movetru |
| Known For | Movetru's sports injury prevention tech |
| Net Worth | Not publicly disclosed |
| Education | MEng in Product Design Engineering, Queen's University Belfast |
Early Life and Education
Naomi McGregor had a profound interest in dance from a young age, aspiring to pursue a professional ballet career. At the age of 14, she suffered a significant knee injury that remained undiagnosed for three years, ultimately ending her ballet ambitions. This personal ordeal highlighted the gaps in injury prevention and diagnosis, steering her academic interests towards engineering. Naomi excelled in her studies at Queen's University Belfast, where she obtained a Master's degree in Product Design Engineering with first-class honors. Her educational journey was marked by her initiative to integrate her personal experiences with technical innovation, laying the groundwork for her future endeavors with Movetru.
Career and Notable Achievements
- 2020: Founded Movetru using insights gained from personal injury experience and engineering expertise.
- 2021: Awarded the Royal Academy of Engineering Enterprise Fellowship.
- 2022: Won £50,000 in the Innovate UK's Women in Innovation Awards, enabling further development and expansion of Movetru.
- 2023: Implemented field trials across sports teams to validate and refine Movetru’s wearable technology.
- 2025: Named in Forbes '30 Under 30' for her impact on sports medicine technology.
Current Work and Impact
As of 2025, Naomi McGregor continues to helm Movetru, driving its mission to revolutionize sports injury prevention through innovative wearable technology. The company's flagship product, a 3D-printed wearable sensor system, incorporates AI for real-time biomechanical analysis. Movetru's technology is now used by professional and amateur athletes, providing critical insights into movement quality and injury risks. Through strategic partnerships and significant funding, Movetru is set to expand its influence globally, aiming to make data-driven injury prevention a staple across all levels of sports.