NewRetirement

Overview

NewRetirement, now rebranded as Boldin, is a financial planning platform designed to offer comprehensive and digital-first services to both consumers and enterprise partners. Founded by Stephen Chen, the company originated in Mill Valley, California. NewRetirement has raised a total of $25 million through its latest funding round, which has been pivotal in expanding its services and reaching broader markets. As of recent updates, the platform is utilized by over 300,000 consumers and countless more through enterprise collaborations, emphasizing its role in facilitating financial wellness and retirement planning.

Recent Developments

  • September 2024: NewRetirement officially rebranded to Boldin to broaden its appeal and emphasize its mission of delivering financial confidence. The platform continues to enhance its functionality with a newly introduced Financial Wellness Dashboard.
  • March 2024: The company successfully secured $20 million in Series A funding. Led by Allegis Capital, this funding aims to expand enterprise offerings and integrate AI for more personalized financial recommendations.
  • April 2024: Boldin (formerly NewRetirement) introduced new updates to its Planner, designed to better reconcile user projections with actual financial outcomes.
  • Ongoing 2024: NewRetirement continues to develop strategic partnerships with major firms like Nationwide and other financial institutions. This aims to embed its planning systems via APIs, further expanding its reach in the financial services sector.
  • Early 2024: The company has been recognized for its innovative tools allowing self-directed financial planning that spans across human capital, taxes, pensions, Medicare, and more. Its suite of financial tools and services is now offered as a white-labeled solution to wealth managers and banks.

Company Information

AttributeInformation
Founding Date2015
HeadquartersMill Valley, California
FoundersStephen Chen
RevenueNot publicly disclosed for 2024 yet. Historical data indicated significant growth and revenue.
ProfitsNot publicly disclosed for 2024 yet.
Key InvestorsAllegis Capital, Nationwide Ventures, Northwestern Mutual Future Ventures, Plug and Play Ventures, Motley Fool Ventures
IndustryFinancial Services, Financial Technology (FinTech)
Number of EmployeesApproximately 50, as reported in 2024
Major Products/ServicesBoldin (formerly NewRetirement) Platform, Financial Planning Tools, Retirement Calculators

Early History

NewRetirement was established in 2015 by Stephen Chen, driven by a personal mission to deliver affordable and effective retirement planning resources. Recognizing a gap in the market, Chen aimed to offer services that surpassed the traditional advisor model. The platform initially catered directly to consumers before expanding its focus to include enterprise solutions. By leveraging technology and comprehensive financial modeling, NewRetirement rapidly gained traction, distinguishing itself in the market with its user-centric design and functionality.

Company Profile and Achievements

NewRetirement has evolved into a significant player in the fintech space, offering a detailed platform that spans beyond basic savings strategies to include comprehensive financial health management. Some of the critical milestones include:

  • 2015: Official launch of NewRetirement, aiming to democratize financial planning.
  • 2021: Expanded from consumer-focused services to enterprise-level solutions, enhancing scalability and accessibility.
  • Recognition: Awarded by both Forbes and the American Association of Individual Investors for its superior retirement planning solutions.
  • 2024 Developments: Unveiling of the revitalized branding as Boldin, accompanied by major software enhancements aimed at better integrating personalized advice through AI and data analytics.

Current Operations and Market Position

Boldin (previously NewRetirement) operates in a niche yet expanding market of digital financial planning tools. Its current operations are heavily focused on blending direct-to-consumer offerings with scalable enterprise solutions. By harnessing AI and providing API capabilities, Boldin allows partner companies to integrate and offer customized financial wellness tools. This strategic positioning has enabled Boldin to capture significant market share and drive user engagement among both individual and corporate clients.

Conclusion

Boldin, emerging from its beginnings as NewRetirement, has proven itself as a pioneer in the field of financial planning services. By continually adapting its offerings to meet the dynamic needs of modern financial management, the platform not only remains relevant but sets itself apart as a leader in financial tech for retirement planning. Its forward-thinking approach, reinforced by strategic partnerships and innovative technology implementations, suggests a promising trajectory, poised to address evolving client demands in financial wellness.

References

  1. NewRetirement (Boldin) Financial Planning Platform
  2. NewRetirement's Rebranding to Boldin
  3. TechCrunch Article on NewRetirement Funding 2024
  4. BusinessWire on NewRetirement's Series A Funding
  5. Linked Article on NewRetirement Features and Benefits