Notion Reports Accelerated Growth Post-May 13 Release, 2024 Revenue Hits $400 Million

San Francisco, CA – Notion, the popular all-in-one workspace platform, has announced a significant acceleration in its year-over-year growth rate for the past four months, following a pivotal product release on May 13, 2025. Akshay Kothari, Co-founder and Chief Operating Officer of Notion, shared the development on social media, directly challenging the "law of large numbers" often associated with mature companies.

"You'll hit the law of large numbers," they said. "Growth slows when scale gets big." @NotionHQ’s YoY growth rate has accelerated every month for the last 4 months since our May 13 release. Can’t wait to see what happens after next week’s launch!," Kothari stated in the tweet.

The May 13 release marked a strategic shift for Notion, integrating Notion AI into its Business and Enterprise plans and introducing advanced features such as AI Meeting Notes and Research Mode. This move aimed to enhance productivity for larger teams and solidify Notion's position in the competitive productivity software market. For new customers, these pricing changes and feature availabilities went into effect on May 13, 2025.

Notion has demonstrated robust financial performance, generating $400 million in annual revenue in 2024, a substantial 60% increase from $250 million in 2023. The company also reached a significant milestone in 2024, surpassing 100 million users worldwide, a five-fold increase from 20 million users in 2022. This growth underscores the platform's expanding popularity and its ability to attract a broad user base.

Kothari, who co-founded Notion in 2018, has been instrumental in scaling various functions, including sales, marketing, and finance. His leadership has been critical in navigating the company's rapid expansion and its strategic focus on AI-driven innovation. Notion's valuation reached $10 billion after a $275 million Series D funding round in 2021, with major investors including Sequoia Capital and Index Ventures.

The company's strategy emphasizes a product-led growth model and a commitment to integrating cutting-edge AI capabilities to differentiate itself from competitors. With over 50% of Fortune 500 companies reportedly using Notion, the platform continues to expand its enterprise adoption, addressing diverse organizational needs and aiming to reduce "tech bloat" by consolidating workflows. The upcoming launch, hinted at by Kothari, is expected to further enhance Notion's offerings and maintain its growth trajectory.