OpenAI's Sora Unveils Six New AI Video Styles for Web and iOS Users

OpenAI's text-to-video model, Sora, has introduced "Sora styles," a new feature allowing users to reimagine their video prompts with distinct aesthetic filters. The company announced the immediate rollout of six initial styles—Thanksgiving, Vintage, News, Selfie, Comic, and Anime—to all Sora users on web and iOS platforms. According to the official announcement from Sora, this update provides "a new way to co-create with Sora" and promises "more styles coming soon."

The new styles aim to offer creators quick ways to change the tone or aesthetic of a video without complex adjustments. This enhancement builds upon Sora's core capability, which launched in early 2024 as a text-to-video tool capable of generating one-minute clips with detailed motion and physics. The introduction of these presets streamlines the creative process, allowing for greater artistic control and simplified customization.

This feature arrives as part of the continuous evolution of Sora, with the more advanced Sora 2 model having been unveiled on September 30, 2025. Sora 2, which powers the dedicated mobile app, is described by OpenAI as "more physically accurate, realistic, and more controllable" than its predecessor, offering enhanced steerability and an expanded stylistic range. The Sora app itself features a TikTok-like social interface, complete with algorithmic feeds, remix tools, and user profiles, indicating OpenAI's strategic push into social-style platforms.

The rollout of Sora styles further positions OpenAI in the competitive landscape of AI-generated content, challenging rivals such as Meta's "Vibes" app and Google's Veo. By offering diverse stylistic options and a user-friendly interface, Sora aims to democratize video creation and foster novel creative possibilities. OpenAI has also implemented safeguards, including visible watermarks and restrictions on certain content, to address potential misuse as the platform expands.