Ovasave

Overview

Ovasave is an Abu Dhabi-based femtech startup dedicated to advancing women's reproductive health through digital solutions. Founded in 2023 by Majd Abu Zant and Torkia Mahloul, the company focuses on at-home hormone testing, virtual consultations, and personalized supplement protocols, with a particular emphasis on fertility and hormonal health. As of July 2025, Ovasave has raised $1.2 million in a pre-seed funding round led by PlusVC, Annex Investments, and New York-based 25 Madison.

Recent Developments

  • July 2025: Ovasave successfully raised $1.2 million in a pre-seed funding round. The funds are aimed at scaling their services across the GCC region, enhancing corporate partnerships, and launching an advanced version of their mobile app to include features like menstrual cycle tracking and AI-driven treatment protocols. This development aligns with Abu Dhabi's broader digital health strategies.
  • February 2025: Ovasave announced a significant reduction in the cost of AMH testing to AED 350 compared to traditional clinic charges over AED 1,000. This move is part of Ovasave's mission to make fertility discussions more accessible.
  • September 2024: Ovasave participated in a fertility awareness campaign in the UAE featuring free AMH testing sponsored by US pharmaceutical giant Merck. This initiative was part of their efforts to increase fertility health awareness among women in the region.

Company Information

AttributeInformation
Founding Date2023
HeadquartersAbu Dhabi, United Arab Emirates
FoundersMajd Abu Zant, Torkia Mahloul
RevenueNot disclosed
ProfitsNot disclosed
Key InvestorsPlusVC, Annex Investments, 25 Madison
IndustryFemtech
Number of EmployeesApproximately 4

Early History

Ovasave emerged in 2023 from the personal fertility journeys of its founders, Majd Abu Zant and Torkia Mahloul. After recognizing a significant gap in accessible fertility management solutions, they created a platform that integrated digital technology with healthcare services. Their aim was to provide women with comprehensive and affordable access to fertility-related products and services, such as hormone testing and egg freezing. Recognized early for its innovative approach, Ovasave garnered attention from Abu Dhabi's Hub71 tech ecosystem, helping it to gain momentum and initial funding.

Company Profile and Achievements

Ovasave's platform is built around providing women with seamless access to fertility and hormonal health services through a digital-first approach. Key offerings include:

  • At-home Hormone Testing: Allows users to conduct fertility tests from the comfort of their homes.
  • Virtual Consultations: Provides access to fertility experts for personalized guidance.
  • Egg Freezing Support: Connects users with top clinics for egg storage solutions.
  • The company has positioned itself as a market innovator and advocate for making fertility care as common as other routine health check-ups.

Ovasave's strategic partnerships with organizations like Hub71 have been central to its growth, providing access to crucial resources and partners. The company has also fostered a strong corporate culture around women's empowerment, extending their services into the corporate wellness domain, which promotes fertility awareness at workplaces.

Current Operations and Market Position

Operating primarily in the MENA region, Ovasave has made significant strides in the femtech industry. The company's services cater to a growing demand for reproductive health solutions that are both sophisticated and accessible. They focus on expanding their regional footprint with a well-crafted plan tailored to the unique demographic needs and challenges of the Middle East.

Conclusion

Ovasave stands out in the femtech sector for its commitment to revolutionizing women's reproductive health through technology and accessibility. By adopting a holistic approach to fertility management that caters to modern women's realities, Ovasave is poised to lead significant change in fertility healthcare, challenging traditional healthcare frameworks. As the company expands its influence across the GCC, leveraging collaboration, and continuous innovation, it is well-positioned to become a cornerstone in women’s health and wellness initiatives in the region.

References

  1. Wamda - Article on Ovasave Funding
  2. Zawya - Ovasave Investment News
  3. Ovasave Official Website
  4. Vogue Arabia - Ovasave's Impact
  5. Crunchbase Profile