Petjio World
Overview
Petjio World is a burgeoning digital-first pet care startup founded by Pratik Sen, along with Satyajit Sen, Dipankar Dey, and Suvendu Das. Established in 2025 and based in Rajarhat, West Bengal, India, Petjio World aims to revolutionize the pet care industry by providing a comprehensive platform bringing together services like boarding, grooming, training, vet consultations, and pet adoption. The company has initiated its first funding round, seeking to raise $1.5 million to expand operations and enhance platform capabilities.
Recent Developments
- April 29, 2025: Petjio World announced plans to raise $1.5 million in seed funding, focusing on developing its platform and expanding operations in tier-2 cities. The initiative targets addressing growing demands where supply chains are insufficient.
- The startup is in negotiations with venture capital firms, including Capria Ventures, alongside family offices across India, UAE, and the USA, to secure this funding.
- February 2025: Petjio enhanced its platform functionalities, introducing an AI-driven feature to match pet owners with optimal pet care services tailored to individual pet needs.
- December 2024: The company reported a significant uptick in its user base by 30%, attributed to a successful marketing campaign and partnership with local pet stores.
- October 2024: Petjio World launched a subscription service for pet supplies and pet health products, aiming at customer retention and providing convenience for urban pet caretakers.
- August 2024: The company was highlighted in several tech and startup forums as an upcoming contender in the Indian pet care market, alongside established names like Supertails and Heads up for Tails.
- June 2024: Petjio participated in regional startup showcases, garnering attention for innovative integration of digital solutions in the pet care sector.
Company Information
| Attribute | Information |
|---|---|
| Founding Date | 2025 |
| Headquarters | Rajarhat, West Bengal, India |
| Founders | Pratik Sen, Satyajit Sen, Dipankar Dey, Suvendu Das |
| Revenue | Not disclosed |
| Profits | Not disclosed |
| Key Investors | Capria Ventures (in talks), Family Offices across India, UAE, USA |
| Industry | Pet Services |
| Number of Employees | 11-50 |
Early History
Petjio World was conceptualized by Pratik Sen and his co-founders with the mission to create a unified platform catering to the diverse needs of pet owners. Recognizing an emerging market in India's tier-2 cities, where pet care infrastructure is often lacking, the founders set out to bridge this gap. In its formative months, Petjio World focused on developing a robust technology platform bringing together multiple pet care services under one umbrella, ensuring a seamless user experience for pet parents. The ability to onboard veterinarians and service providers effectively has been key to the platform's early success.
Company Profile and Achievements
Petjio World operates on a business model that integrates a digital marketplace for pet care services and products, targeting tier-2 cities. This strategy not only caters to an underserved market segment but also capitalizes on the increasing trend of pet adoption in India. The company stands out by offering:
- Comprehensive Services: Including booking of grooming sessions, vet consultations, and boarding facilities.
- Digital Integration: Users can access a variety of services through a streamlined app, making it convenient for pet owners to manage all their pet care needs at one place.
- Partnerships and Collaborations: Launched strategic partnerships with regional pet stores and independent service providers, significantly broadening its operational reach.
- Technology-Driven: Employs AI to enhance customer experience and operational efficiency, particularly in service matching.
- Petjio's future roadmap includes developing a robust framework for data analytics to better understand market dynamics and customer behaviors, thereby continually refining service offerings.
Current Operations and Market Position
Operating from its base in West Bengal, Petjio World has established a strong foothold in the pet care market through their all-encompassing platform. The company's unique strength lies in its comprehensive service offerings and focus on tier-2 markets where competition remains relatively sparse. Amidst a rapidly growing market, projected to double by 2028, Petjio World is well-positioned to become a significant player in the Indian pet care industry. The company leverages digital channels extensively for market outreach, with strategic plans to widen its geographic presence further by partnering with local service providers and expanding its user base across more regions.
Supertails
Supertails is another key player in the Indian pet care market, providing a plethora of pet products and services. Known for its extensive range of veterinary and grooming services, Supertails has built a solid reputation for reliability and customer satisfaction over the years.
Petmojo
Petmojo is an emerging competitor in the same space, offering innovative solutions such as subscription services and customized pet diet plans, targeting health-conscious pet owners interested in premium and tailored offerings.
Papa Pawsome
Also competing in the pet care industry, Papa Pawsome specializes in pet grooming products and accessories, emphasizing natural and organic ingredients to appeal to environmentally conscious consumers.
Conclusion
In summary, Petjio World, launched in 2025, is carving a niche in India's digital pet care industry. Its innovative platform addresses the mounting demands of pet owners in tier-2 cities by providing a comprehensive selection of services. With strategic funding initiatives and a focus on digital solutions, Petjio is set to expand its market presence significantly. As the Indian pet care market continues its rapid growth, Petjio World's vision positions it favorably for future success, potentially setting new standards for the industry.