PowerUp Money is a fintech startup based in Bengaluru, India, focused on revolutionizing investment advisory services through digital platforms. Founded in April 2024 by Prateek Jindal, a former co-founder of Uni Cards, PowerUp Money provides tools for managing mutual fund portfolios, along with other financial investment solutions. As of June 2025, the company has successfully raised $7.1 million in seed funding, with key investments from Accel, Blume Ventures, and Kae Capital.
Attribute | Information |
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Founding Date | April 2024 |
Headquarters | Bengaluru, Karnataka, India |
Founders | Prateek Jindal |
Revenue | INR 100 Crore (as of March 31, 2024) |
Key Investors | Accel, Blume Ventures, Kae Capital, 8i Ventures, DeVC |
Industry | Fintech/Wealthtech |
Number of Employees | 215 (as of April 30, 2025) |
PowerUp Money was founded by Prateek Jindal in 2024 with the vision of democratizing access to quality investment advisory services. Initially incubated within Uni Cards, the venture quickly recognized the potential of focusing exclusively on wealth management. It spun off as an independent entity in 2025 to leverage its expertise in digital financial solutions specifically targeting the Indian retail investor sector.
PowerUp Money operates primarily as a digital investment advisory platform that enables users to manage their mutual fund portfolios with ease. The company leverages data-driven insights and user-friendly technology to provide comprehensive financial management. Some key aspects of its business model include:
PowerUp Money has positioned itself as a formidable player in India's wealth management space, targeting retail investors with a comprehensive suite of financial management tools. By focusing on accessible and actionable financial advice, the company has tapped into a growing market segment of digital-savvy investors. It continues to leverage partnerships with major investors to enhance its product offerings and customer acquisition strategies.
PowerUp Money represents a significant advancement in the Indian wealthtech space, with a strong foundation and clear strategic direction evident in its impressive growth. By focusing on simplifying financial advisory through technology, the company has positioned itself as a transformative force in the industry. With continued innovation and strategic partnerships, PowerUp Money is set to redefine how millions of Indians approach investing, positioning itself for a potentially expansive trajectory.