Rai Rohit Prasad (Easebuzz)
Overview
Rai Rohit Prasad is a prominent entrepreneur and the co-founder of Easebuzz, a leading financial technology company in India. Known for his entrepreneurial acumen, Prasad has been instrumental in advancing digital payment solutions aimed at small and medium enterprises (SMEs) in India. Under his leadership, Easebuzz has emerged as a significant player in the fintech landscape, providing a platform that supports payment collections, disbursements, and financial operations for over 150,000 businesses.
Recent Developments
- December 2024: Easebuzz achieved significant milestones including a revenue surge to INR 290 crore for FY24. The company is preparing to launch a public offering within two to three years, demonstrating robust growth in the fintech sector.
- October 2024: At the Global Fintech Fest, Easebuzz launched its Business-to-Business (B2B) payments platform in collaboration with NPCI Bharat BillPay Ltd. This platform aims to streamline invoicing and payments, enabling businesses across various industries to enhance their financial operations.
- September 2024: The company crossed a Gross Transaction Value (GTV) milestone, highlighting a 48% growth compared to the previous year, as Easebuzz continues to cement its position as a leading SaaS payment solutions provider.
- May 2024: Prasad was involved in strategic expansions to include more services catering to the education sector, facilitating digital fee collections for over 10,000 educational institutions.
Personal Information
| Attribute | Information |
|---|---|
| Full Name | Rai Rohit Prasad |
| Born | Mumbai, India |
| Nationality | Indian |
| Occupation | Entrepreneur, CEO & Founder of Easebuzz |
| Known For | Founding Easebuzz and contributions to fintech |
| Education | MBA in IT Business Management, Symbiosis International University, Pune |
Early Life and Education
Rohit Prasad hails from Patna, Bihar. His father worked with the Rural Electrification Corporation, contributing to a modest family background. Prasad's academic journey led him to Symbiosis Centre for Information Technology (SCIT), Pune, where he met his business partner, Vikram Kumar. Prior to this, he completed his engineering degree in Electronics and Instrumentation from The NorthCap University, Gurgaon.
Career and Notable Achievements
- 2011: Co-founded SRV Media, focusing on digital marketing solutions, before transitioning to fintech with Easebuzz.
- 2014: Launched Easebuzz, targeting SMEs with digital payment solutions.
- 2021: Under Prasad's leadership, Easebuzz achieved $29.4 million in annual revenue, showing significant growth and setting a foundation for future expansions.
- Awards and Recognitions: Easebuzz received the 'Product Innovation Award' and recognition as 'Most Promising Company' by various industry bodies.
Current Work and Impact
Currently serving as the Managing Director and CEO of Easebuzz, Rai Rohit Prasad is focused on expanding the company's reach both nationally and internationally. With a vision to digitize the payment infrastructure for businesses in India, Prasad's work with Easebuzz is pivotal in enhancing the financial ecosystem for SMEs across the subcontinent.
Easebuzz Transaction Details
Easebuzz provides comprehensive transaction services including secure payment gateways, transaction tracking, and seamless integration APIs. These services are crucial for businesses looking to streamline their financial operations and improve payment efficiencies.
Easebuzz HDFC Bank
Easebuzz has established financial partnerships with various banks, including HDFC Bank, to offer robust digital payment solutions. These collaborations aim to enhance transaction reliability and provide a seamless banking experience for Easebuzz clients.
Conclusion
Rai Rohit Prasad is a visionary leader in India's fintech landscape, driving innovations that facilitate ease of doing business for SMEs. Through Easebuzz, he continues to impact the digital payments sector significantly, positioning himself and his company as facilitators of India's digital economic journey.