Rasha Katabi (Brim Financial)

Overview

Rasha Katabi is a prominent Canadian entrepreneur, best known as the Founder and CEO of Brim Financial. Brim Financial is a rapidly growing fintech company in Toronto, recognized for its innovative credit card and banking solutions. The company is a leader in the realm of embedded finance and offers a sophisticated platform for financial institutions to launch and manage credit card and loyalty programs. Katabi's leadership transformed Brim into a major player in the fintech industry, bolstering its reputation through strategic partnerships and technological advancements.

Recent Developments

In the past two years, Brim Financial, under Rasha Katabi's leadership, has made significant strides to expand its impact in the fintech space:

July 2025: Abraham Tachjian, Canada's former lead on open banking efforts, joined Brim Financial as Chief Regulatory Affairs Officer. This move highlights Brim's commitment to integrating open banking capabilities as part of its strategy to enhance financial infrastructure for clients globally (Source).
March 2025: Brim hosted a panel in Toronto discussing their global product offerings and how they leverage AI to enhance their credit card infrastructure. This reflects Brim's ongoing efforts in incorporating cutting-edge technology to improve customer and partner experiences (Source).
April 2024: Brim secured $85 million in a Series C funding round. The capital raised will fuel Brim's U.S. expansion strategy, focusing on enhancing platform automation and developing open banking solutions. This round was led by Export Development Canada with participation from major investors (Source).
2023: Brim formed a notable partnership with Mastercard to roll out credit card programs for U.S. financial institutions. The alliance is set to incorporate open banking features to streamline account setup processes, thereby increasing Brim’s reach and credibility in the U.S. market (Source).

Personal Information

Attribute	Information
Full Name	Rasha Katabi
Born	Not publicly disclosed
Nationality	Canadian
Occupation	CEO & Founder of Brim Financial
Known For	Founder of Brim Financial
Education	B.A. in Economics from McGill University, M.Sc. in Financial Economics from Université de Montréal

Early Life and Education

Rasha Katabi was born in Canada and pursued her higher education at McGill University, where she obtained a Bachelor’s degree in Economics. She went on to earn a Master’s degree in Financial Economics from Université de Montréal, equipping her with a strong foundation in financial markets. This academic background played a crucial role in shaping her career, empowering her with both analytical skills and financial acumen. Her education laid the groundwork for her subsequent roles in the finance industry, where she built a reputation for excellence in capital markets and structured finance.

Career and Notable Achievements

Rasha Katabi's career has spanned several prestigious roles in leading financial institutions:

1994-2000: She began her career at TD Bank, occupying various roles that set the stage for her dynamic advancement in the field.
2000-2015: She joined Merrill Lynch Bank of America, where she led the Non-Bank Residential Mortgage Funding sector. Her efforts contributed to establishing a leading asset-based financing platform in Canada.
2015-Present: As the Founder and CEO of Brim Financial, she has driven the company to prominence by promoting innovative technologies and strategic alliances.
Under her leadership, Brim Financial has achieved remarkable growth and become known for its Credit-Card-as-a-Service platform, recognized globally (Source).

Current Work and Impact

At present, Rasha Katabi continues to lead Brim Financial in expanding its product offerings and market footprint. Her strategic direction has positioned Brim as a key competitor in the fintech industry, particularly noted for their user-centric financial solutions and seamlessly integrated banking services. Her vision for Brim is to redefine the credit card and payment infrastructure landscape, which aligns with ongoing global shifts toward digital finance and automation.

Conclusion

Rasha Katabi’s visionary leadership and strategic innovations have significantly impacted the fintech sector. Through her efforts, Brim Financial has evolved into a symbol of pioneering financial technology solutions. Her emphasis on embedding flexible, scalable solutions in the financial ecosystem sets Brim Financial apart as a frontrunner in the global fintech landscape. Rasha Katabi’s dedication not only propels her company forward but also cements her legacy as a trailblazer in the world of finance, with potential long-lasting impacts on how digital financial solutions evolve in the coming years.