Ripplr (Intelligent Retail Pvt. Ltd.)
Overview
Ripplr, officially known as Intelligent Retail Pvt. Ltd., is a digital logistics platform founded in 2019, based in Bengaluru, India. The company was established by Santosh Dabke and Abhishek Nehru. Ripplr specializes in providing distribution as a service to fast-moving consumer goods (FMCG) brands through its innovative plug-and-play digital distribution model. As of recent data, the company has raised approximately $91.1 million in investment funds from prominent investors including 3one4 Capital, Sequoia Capital, and Sojitz Corporation, with a valuation of approximately ₹1,900 crore.
Recent Developments
Over the past couple of years, Ripplr has witnessed significant developments, marking its continued growth and expansion in the logistics industry:
- November 2025: Ripplr successfully raised ₹400 crore ($45 million) in a Series C funding round led by the State Bank of India, with participation from existing investors including 3one4 Capital and Zephyr Peacock. This round aims to enhance Ripplr’s market presence and develop its distribution and logistics systems, with specific attention to scaling their micro-fulfillment centers focused on quick commerce players.
- September 2025: Ripplr raised ₹200 crore in funding from Sojitz Corporation and other existing investors. The funds were primarily allocated towards expanding its distribution-as-a-service offerings and scaling its micro-fulfillment centers in various cities.
- 2024 to Early 2025: Ripplr maintained its growth trajectory by raising additional capital, strengthening its operational capabilities, and controlling fiscal losses. The company has emphasized technology enhancements, incorporating data-driven analytics to streamline logistics and inventory management operations.
- 2023: Ripplr achieved a considerable increase in revenue, with substantial investment from Fireside Ventures contributing to its expansion across India. They also focused on real-time data insights and optimizing supply chain solutions through technological advancements. These strategic initiatives underscore Ripplr's commitment to leveraging technology for efficient distribution and logistics management, further securing its position as a key player in the Indian logistics and distribution sector.
Company Information
| Attribute | Information |
|---|---|
| Founding Date | February 13, 2019 |
| Headquarters | Bengaluru, Karnataka, India |
| Founders | Santosh Dabke, Abhishek Nehru |
| Revenue | ₹1030 crore as of March 2024 |
| Profits | Net loss of ₹89.15 crore (FY24) |
| Key Investors | Sojitz, 3one4 Capital, Sequoia Capital |
| Industry | Distribution and Logistics |
| Number of Employees | 495 (as of July 2025) |
Early History
Ripplr was founded in 2019 as a response to the growing complexities in the distribution sector, primarily in India. The founders, Abhishek Nehru and Santosh Dabke, envisioned creating a seamless distribution platform that could bridge supply chain gaps for FMCG brands across the country. Initially, the company's focus was on enhancing last-mile delivery capabilities. Over time, Ripplr expanded its offerings to include end-to-end logistics solutions, including inventory management and warehousing capabilities. The innovative approach to technology integration and strategic funding helped Ripplr carve a niche in the competitive logistics sector, paving the way for future expansion and diversification.
Company Profile and Achievements
Ripplr has distinguished itself through its innovative business model and significant contributions to the logistics industry. The company offers a comprehensive suite of services aimed at optimizing the supply chain, including:
- Distribution as a Service (DaaS): A plug-and-play model that allows brands to manage logistics operations efficiently, reducing overheads and improving market penetration.
- Technology-Driven Solutions: Utilizes predictive analytics and AI-driven insights to streamline operations, manage inventory in real-time, and minimize waste.
- Strategic Partnerships and Alliances: Collaborated with major FMCG brands such as Colgate, Britannia, Dabur, and retail giants like BigBasket to enhance distribution capabilities.
- Financial Growth and Stability: Despite experiencing fiscal challenges, Ripplr has continued to draw investor confidence, securing substantial funding rounds that underscore its growth potential and strategic vision.
- Expansion Across India: Actively growing its presence, with a focus on leveraging technology to enhance operational efficiency and expand its logistics network effectively.
Current Operations and Market Position
Ripplr continues to operate as a leading logistics provider with a strong emphasis on technology and automation. Its ability to provide efficient, data-driven distribution solutions has positioned it strategically within the logistics sector. Key aspects of its market position include:
- Market Leadership: Ranked among the top competitors alongside companies like Delhivery, Shadowfax, and XpressBees.
- Technological Proficiency: Continues to enhance its supply chain platforms with real-time tracking, data analytics, and robust logistics frameworks.
- Expanding Market Share: Actively expanding its geographic footprint, focusing on creating micro-fulfillment centers in urban areas to support quick commerce operations.
- Investor Confidence: Continues attracting significant investment, showcasing trust in its long-term potential to redefine logistics and distribution in India.
Conclusion
Ripplr has rapidly grown into a significant player in the Indian logistics and distribution industry, leveraging technology to redefine supply chain management for FMCG brands. The company's focus on scalability, efficiency, and tech-driven operational models augurs well for its continued expansion. With strategic investments and technological innovations as core operational facets, Ripplr is poised for sustained growth and could become instrumental in shaping the future of distribution and logistics in India.