Rohan Vinayak Reddy (WeHouse)
Overview
Rohan Vinayak Reddy is a prominent figure in India's prop-tech industry, known for co-founding WeHouse, formerly known as Hocomoco. As the Chief Operating Officer (COO) of WeHouse, Rohan has played a crucial role in transforming residential construction services through technology-driven solutions. Founded in 2017 alongside his partner Sripad Nandiraj, WeHouse offers a comprehensive suite of services that streamline the construction process, from initial approvals through project execution and monitoring. Under his leadership, WeHouse has emerged as a key player in addressing the inefficiencies of the Indian construction sector by leveraging technology to improve transparency, efficiency, and customer experience.
Recent Developments
- September 2025: WeHouse raised INR 25 crore (approximately USD 2.8 million) in a Series A funding round led by Anthill Ventures. The fundraising includes participation from several notable investors like Pinnupreddy Jaya Aditya Reddy and Suresh Babu Daggubati.
- The funds are earmarked for expanding operations into new cities such as Coimbatore, Ahmedabad, Jaipur, Surat, and Chandigarh by the end of the year.
- The investment will also enhance WeHouse’s technological platform and on-ground quality systems, reinforcing its market position.
- WeHouse has so far executed over 400 projects with a collective order book valued at INR 150 crore.
- The firm announced plans to use the new capital to upgrade its tech stack, facilitating real-time project monitoring and management, and to scale team operations in newly targeted urban centers.
- As of September 2025, the company operates in major cities including Hyderabad, Chennai, and Vijayawada, with plans for imminent launches in new metro areas.
- WeHouse’s incremental investment is poised to strengthen its competitive edge against similar players like Brick&Bolt by improving product offerings and geographical reach.
Personal Information
| Attribute | Information |
|---|---|
| Full Name | Rohan Vinayak Reddy |
| Nationality | Indian |
| Occupation | Entrepreneur, COO of WeHouse |
| Known For | Prop-tech innovations at WeHouse |
| Education | Not publicly disclosed |
Early Life and Education
Details regarding Rohan Vinayak Reddy's early life and education are limited. However, the narrative common among his peers includes a deeply entrepreneurial spirit which led him to venture into the technology-driven aspects of traditional industries. This inclination eventually translated into his move to co-found WeHouse, a testament to his commitment to innovation and efficiency in the construction sector.
Rohan's journey in the world of entrepreneurship was significantly shaped during his early career experiences, notably when he collaborated with Sripad Nandiraj. Recognizing a glaring gap in seamless construction services, they were inspired to create a platform that could simplify and bring transparency to the home-building process.
Career and Notable Achievements
Rohan Vinayak Reddy's career is marked by his instrumental role in propelling WeHouse into the realm of technological innovation within the construction industry. Highlights of his career include:
- 2017: Co-founded Hocomoco, which was later rebranded to WeHouse in 2022 to better reflect its technology-driven mission.
- Developed an integrated platform offering end-to-end construction services from design to execution with real-time e-monitoring capabilities.
- Led WeHouse in accumulating a substantial order book and executing over 400 projects, underscoring his capability in scaling operations efficiently.
- Recognized for introducing transparency and milestone-based project management in a traditionally opaque industry.
Current Work and Impact
As of 2025, Rohan Vinayak Reddy continues to serve as the COO of WeHouse. His current work predominantly focuses on enhancing operational efficiencies, scaling the business into new geographies, and refining the company's technological frameworks to offer smarter home construction solutions.
WeHouse under Rohan's leadership stands out as a pioneer in transparency and tech-enabled construction services in India. By digitizing the construction process and adopting a full-stack approach, Rohan has helped the company address and significantly reduce industry-standard issues like delays and inconsistent quality. He aims to further expand WeHouse’s footprint across India, making the tech-driven construction model the future standard for home building.
Conclusion
Rohan Vinayak Reddy's contribution to the prop-tech sector through WeHouse has cemented his reputation as an innovative leader transforming traditional industries. With strategic ventures and technological advancements, he is poised to redefine the construction landscape in India by focusing on transparency, efficiency, and customer satisfaction. As WeHouse continues to grow, Rohan's vision is likely to leave a lasting impact on how homes are built across the country, possibly inspiring similar transformations in other industries globally.