Roomstory.ai: 10 Key Things You Must Know

Image for Roomstory.ai: 10 Key Things You Must Know

Overview

Roomstory.ai is a pioneering AI-powered interior design platform that has garnered attention for revolutionizing the way consumers engage with interior decor and furnishings. Founded in 2024 by architect-entrepreneurs Ekatva Jain, Sahil Lunia, and Punit Jain, Roomstory.ai aims to bridge the gap between inspiration and shopping by offering a seamless, integrated user experience. This platform allows users to explore beautifully styled rooms and shop for each item directly through partner retailers, bringing a Pinterest-like experience to reality. With recent funding aimed at enhancing its AI capabilities, Roomstory.ai is poised to redefine the future of interior commerce, making it a noteworthy player in the rapidly growing design-tech landscape.

1. Founding and Vision

  • Roomstory.ai was established by Ekatva Jain, Sahil Lunia, and Punit Jain, who shared a vision of transforming the interior design process. With backgrounds in architecture and extensive design experience, they recognized the challenges faced by consumers in converting design inspiration into actionable purchases. Their platform bridges this gap by combining inspiration and access to retail partners, offering users a unique "inspiration-led commerce" model.

2. AI Capabilities and Features

  • The platform leverages artificial intelligence to offer features such as "Shop the Look," where users can filter designs by room type, size, budget, and style. Detailed shopping lists accompany each design, allowing users to purchase items directly and effortlessly. If standard designs don't meet user preferences, a personalized design service is available, where expert designers tailor spaces to individual tastes.

3. Recent Funding and Expansion Plans

  • In June 2025, Roomstory.ai raised INR 3 crore in pre-seed funding led by Rukam Sitara Fund, with participation from investors like Aakash Anand and Wolfpack Labs. This funding is earmarked to enhance the platform’s AI, launch mobile applications, and expand the user base, all while building a robust community of interior design enthusiasts.

4. Market Position and Industry Impact

  • As India’s first AI-native shopping assistant for interiors, Roomstory.ai is capitalizing on a global shift toward AI-driven, visual-first interior shopping. The global home and interior shopping market is valued at over $800 billion, with India’s interior design sector projected to reach $38.2 billion by 2027. These statistics highlight Roomstory.ai’s potential to significantly influence consumer behavior and shopping trends in the interior design industry.

5. User Experience and Accessibility

  • The platform is designed to be user-friendly, providing an accessible entry point for individuals looking to redesign their spaces. Roomstory.ai ensures a smooth transition from design exploration to the purchasing stage, simplifying the process and making interior design more accessible to a wider audience.

6. Strategic Partnerships and Collaborations

  • Roomstory.ai has formed strategic alliances with various partner retailers, allowing its users direct access to a wide range of interior products. These partnerships play a pivotal role in the platform’s ability to offer a comprehensive selection of home furnishings and decor items that align with the curated designs available.

7. Innovations and Technology Integration

  • The platform stands out for its integration of cutting-edge technology, harnessing AI's capabilities to continually refine and enhance its offerings. This includes the use of algorithms that analyze user preferences to suggest styles, color palettes, and room layouts, making personalization a core feature of the user experience.

8. Challenges and Future Directions

  • While Roomstory.ai has made significant strides, it faces challenges typical of tech startups, such as maintaining growth momentum and continuous innovation to keep pace with consumer demands and technological advancements. Future directions involve further AI development to enhance personalization and expand globally.

9. Customer Feedback and Market Reception

  • The platform has been well-received, with users praising its ability to seamlessly connect design inspiration with purchase options. This positive feedback underscores Roomstory.ai’s effectiveness in delivering its core promise of simplifying interior design.

10. Roomstory.ai as a Thought Leader

  • By leveraging AI to transform a traditionally static industry, Roomstory.ai positions itself as a thought leader in design-tech, advocating for a future where technology and creativity intersect to enhance consumer experience in home design.

Conclusion

Roomstory.ai stands at the forefront of a new era in interior design, where inspiration seamlessly meets practicality. With its AI-driven platform, Roomstory.ai is not just providing a service but is reshaping consumer expectations and engagement with interior decor. As this innovative company continues to grow, it exemplifies how technology can revolutionize even the most traditional industries. Will other platforms follow in Roomstory.ai’s footsteps and adopt similar technologies to bridge the gap between design dreams and reality?

References

  1. Roomstory.ai Website
  2. SPO India Article
  3. CNBC TV18 Article
  4. StartupTalky News
  5. Digital Terminal Article
  6. Entrackr Summary
  7. BW Disrupt News
  8. Money Rediff
  9. LinkedIn Post by Ekatva Jain
  10. BW Disrupt Article