SalarySe

Image for SalarySe

Overview

SalarySe is a fintech company based in Gurugram, India, founded in 2023 by Saumeet Nanda, Mohit Gorisariya, and Piyush Bagaria. The company specializes in providing salary-powered financial solutions aimed at salaried employees, offering products such as UPI-based credit, salary advances, and co-branded credit cards. Since its inception, SalarySe has raised approximately $16.6 million in funding, with investors including Pravega Ventures, Flourish, and Surge. It aims to empower over 50 million salaried individuals by transforming financial stress into financial strength through a variety of tailored financial products.

Recent Developments

  • October 30, 2025: SalarySe secured $11.3 million in Series A funding led by Flourish Ventures, with participation from SIG Venture Capital, Peak XV Partners' Surge, and Pravega Ventures. The funds will enhance the company’s technology infrastructure, expand its enterprise customer base, and develop AI tools to improve customer experience. The startup aims to expand its client base from 1.5 million to 20 million employees.
  • October 2025: The company launched a new co-branded RuPay credit card in partnership with RBL Bank, offering UPI payment options and credit rewards to users. This initiative is part of SalarySe’s strategy to integrate financial wellness into employees' lives, facilitating access to early salary disbursements and attractive rewards on transactions.
  • Early 2025: SalarySe introduced an innovative salary-linked financial wellness program targeting middle-class salaried employees, aiming to create a seamless integration between salaries and financial products such as investments, savings accounts, and loan services.
  • 2024: SalarySe participated in discussions regarding the development of AI tools to better manage its financial products and improve user experience. It also began forming partnerships with major Indian banks and HR platforms to broaden its service reach.

Company Information

AttributeInformation
Founding Date2023
HeadquartersGurugram, India
FoundersSaumeet Nanda, Mohit Gorisariya, Piyush Bagaria
Revenue$115K (as of March 31, 2024)
Key InvestorsPravega Ventures, Flourish, Surge
IndustryFintech
Number of Employees38 (as of May 31, 2025)
Major Products/ServicesCredit-on-UPI, Salary Advances, Co-branded Credit Cards, Financial Wellness Programs

Early History

Established in 2023, SalarySe was conceptualized to fill a significant gap in the financial services landscape for salaried employees in India. The founders, Saumeet Nanda, Mohit Gorisariya, and Piyush Bagaria, each brought significant experience from renowned firms like BCG and CVC Capital. Their collective expertise in risk modeling, credit business, and investment strategy laid the foundation for creating a fintech platform that could effectively address the unique financial needs of India's vast salaried workforce. By 2023, SalarySe had already secured $5.2 million in seed funding from Peak XV Partners and Pravega Ventures, which catalyzed its early product development and initial market entry.

Company Profile and Achievements

SalarySe operates on an innovative business model that integrates credit, savings, and personal finance management tools into a unified platform primarily targeted at salaried employees. The platform leverages UPI technology to offer credit solutions that are directly linked to an employee's payroll, thus ensuring more seamless and secure financial transactions.

  • 2023: Launched with a focus on providing Credit-on-UPI services, SalarySe rapidly gained traction for its user-friendly interface and efficient service delivery.
  • 2024: Introduced Salary Advances and an investment platform offering fixed returns, which allowed users to leverage their monthly salary more effectively for financial health and growth.
  • 2025: Successfully expanded its service offerings to include a co-branded credit card in collaboration with RBL Bank, which supports UPI payments and offers generous rewards.
  • Strategic Partnerships: Enhanced its market position by forming partnerships with key banks and establishing a solid customer base across various corporate sectors including IT, healthcare, and financial services.

Current Operations and Market Position

Currently, SalarySe is strengthening its position as a pioneer in the salary-powered financial services niche. It plays a vital role by addressing the demands of the lower to middle-class salaried segment, which constitutes a significant portion of India's workforce. The fintech firm is working on integrating AI tools to boost user experience and is set to onboard a larger customer base across multiple sectors. Despite having 13 competitors in the market, SalarySe distinguishes itself through its innovative model of linking financial products directly to salaries, thus ensuring responsible credit distribution and enhanced customer satisfaction.

Conclusion

SalarySe stands at the forefront of revolutionizing financial management for the vast salaried class in India. With its innovative approach, grounded in integrating salary structure with financial products, the company is poised to expand its influence significantly in the coming years. As it utilizes fresh capital to broaden its technological capabilities and market reach, SalarySe's role in addressing financial accessibility and wellness for millions of employees is likely to be transformative, and it may become a leading player in the Fintech industry.