Sumit Jasoria (Newme)

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Overview

Sumit Jasoria is an influential entrepreneur and the co-founder of NEWME, a cutting-edge fashion-tech brand aimed at Gen Z in India. Established in July 2022, NEWME has rapidly developed into a prominent name in the fashion industry, integrating technology-driven solutions for fast fashion. Jasoria has an impressive professional history as a serial entrepreneur and investor, with previous roles in established companies like Daraz.com and Meero. His strategic leadership at NEWME aspires to revolutionize the fashion industry by addressing supply chain challenges and promoting a data-driven approach to fashion retail.

Recent Developments

In recent years, Sumit Jasoria's NEWME has gained significant traction in the fashion industry. Key developments include:

  • November 2025: NEWME expanded its quick-fashion service, "NewMe Zip," to a 24x7 model, enhancing its revenue strategy by catering to instant consumer demands for a wider range of styles (source).
  • March 2025: The company announced plans for an Initial Public Offering (IPO) as part of its aggressive growth strategy (source).
  • July 2024: NEWME raised $5.4 million in seed funding led by Fireside Ventures, marking significant investor confidence even in a challenging economic environment (source).
  • 2023: NEWME continued its momentum by capitalizing on the void left by Shein's ban in India, expanding its reach to Gen Z women particularly in Tier 2 and Tier 3 cities (source).

Personal Information

AttributeInformation
Full NameSumit Jasoria
BornNot publicly available
NationalityIndian
OccupationCEO and Co-founder of NEWME
Known ForCo-founding NEWME, a fashion-tech brand for Gen Z
Net WorthNot publicly available
EducationMBA from Faculty of Management Studies, Delhi University; B.E. in Computer Science from University of Rajasthan

Early Life and Education

Sumit Jasoria pursued a Bachelor of Engineering degree in Computer Science from the University of Rajasthan, laying a foundational understanding of technology and its applications. Later, he completed his MBA in Marketing and Business Strategy from the prestigious Faculty of Management Studies at Delhi University between 2009 and 2011. His academic background in both technology and business provided him with a unique skill set that he would later use to innovate in the business landscape.

Career and Notable Achievements

Sumit Jasoria's career trajectory has been marked by various high-profile roles:

  • 2011-2014: As a founding member and Regional Managing Director at Daraz.com, he managed markets across Bangladesh, Sri Lanka, and Myanmar.
  • 2015-2018: Managed the Indian market for Meero, honing insights into B2B market dynamics in India and Southeast Asia.
  • 2022-Present: Co-founded NEWME, where he integrates cutting-edge technology with fashion retail, resulting in the rapid growth and popularity of the brand among Gen Z consumers.

Current Work and Impact

Currently, Sumit Jasoria is at the forefront of innovation in the fashion industry through his role at NEWME. Known for its quick turnaround and tech-focused strategies, NEWME aims to meet the rapidly changing needs of Gen Z consumers, emphasizing seamless, data-influenced designs. Under Jasoria's leadership, the brand is poised to make substantial global impacts by aligning fashion with technological advancements. His work in supply chain enhancements ensures that NEWME sustains a competitive edge in the fast fashion sector.

Conclusion

Sumit Jasoria emerges as a visionary leader in the fast fashion industry, recognized for his ability to blend innovative technology with consumer-driven fashion. His pioneering work with NEWME represents a transformative approach in catering to Gen Z's fashion preferences while addressing broader supply chain constraints efficiently. As NEWME progresses under his leadership, its influence is expected to expand well beyond Indian borders, setting new benchmarks in fashion-tech solutions worldwide.

References

  1. Sumit Jasoria on IREC Asia
  2. Interview with Fibre2Fashion
  3. Indiastartup News
  4. Apparel Resources Interview
  5. Snackfax Business Article
  6. Rest of World Brief
  7. Economic Times Retail Report