The Kenko Life
Overview
The Kenko Life is a Bengaluru-based health-focused meal delivery service founded in 2020 by Neeraj Kumar Yadav. It specializes in providing personalized meal plans that are calorie and macro-counted to fit individual health and fitness goals. The company offers bespoke nutritionist-backed meals aimed at modern Indian lifestyles. It has raised an undisclosed amount of seed funding and continues to expand its operations within India.
Recent Developments
- November 10, 2025: The Kenko Life announced it had raised seed funding led by Rainmatter, Zerodha’s health-focused investment fund, with participation from angel investor Aniketh Jain. This funding round aims to enhance product development, expand its market reach to Hyderabad, and further invest in technology infrastructure.
- January 22, 2024: The company secured angel investment from R. Raghunathan, aimed at bolstering its operational capabilities and enhancing its service delivery. This was the first significant investment since its inception.
- 2023: The Kenko Life expanded its service offerings by opening more cafes in Bengaluru and increasing its meal delivery services to cater to 800+ active subscribers. The company reported a 300% increase in year-on-year topline growth, significantly enhancing its market position.
Company Information
| Attribute | Information |
|---|---|
| Founding Date | 2020 |
| Headquarters | Bengaluru, Karnataka, India |
| Founders | Neeraj Kumar Yadav |
| Revenue | $165K (as of March 31, 2024) |
| Profits | Not publicly disclosed |
| Key Investors | Rainmatter by Zerodha, OPC Asset Solutions, Aniketh Jain |
| Industry | Wellness and Fitness Services |
| Number of Employees | 11 (as of April 30, 2025) |
Early History
The Kenko Life began its operations in 2020 in Bengaluru, India, under the leadership of Neeraj Kumar Yadav. The goal was to address the growing demand for health-conscious food options in urban areas. Its unique approach to meal service—offering personalized, macro-counted meals—distinguished it from other startups in the wellness sector. Initially bootstrapped, it quickly gained traction due to the growing health awareness among Indian consumers, eventually attracting seed investors.
Company Profile and Achievements
The Kenko Life provides a subscription-based meal delivery service that caters to individuals seeking healthy, gourmet meals without the hassle of preparing them. Since its inception, the company has focused on creating a seamless customer experience through its user-friendly platform and reliance on scientific nutritional data to formulate meal plans.
- Key Achievement: Secured seed funding from notable investors such as Rainmatter by Zerodha and began geographic expansion.
- Product Innovation: Launched clean ingredient desserts and high-protein Indian Thali meals.
- Technological Integration: Developed a proprietary app to enhance the personalized meal experience and improve customer interaction.
Current Operations and Market Position
Currently, The Kenko Life is at the forefront of India's health-focused meal service industry, delivering over 21,000 meals monthly and serving a robust client base. It remains competitive by leveraging its deeply entrenched expertise in nutrition and a sustainable approach to packaging. Its efforts to expand reach, boost kitchen capabilities, and advance delivery systems exemplify its strategic initiative to capitalize on India's burgeoning $2-3 billion health food market.
Conclusion
The Kenko Life stands as a pivotal player in the wellness industry, driving the health food movement in India with its innovative meal delivery services. It maintains a competitive edge through strategic investments in technology and product diversification. As awareness of clean eating continues to rise, The Kenko Life is well-positioned to further extend its influence, leveraging its science-backed nutritional framework to appeal to health-conscious consumers across the nation.