A new social media platform, twocents, is generating buzz with its unique premise: users' net worth serves as their public username. This radical transparency, while intended to foster honest financial conversations, has inadvertently highlighted a peculiar sociological phenomenon, as noted by Andi, the founder of twocents.money, in a recent social media post.
"It’s interesting from a sociological perspective how many of the early twocents influencers have low usernames like $106 and $138 which mirrors the universal desire to get a short username even though on twocents it means you’re poor," Andi stated in the tweet. This observation points to a counterintuitive user behavior where the perceived desirability of a short username, a common social media status symbol, clashes with its literal meaning of low net worth on the twocents platform.
The platform, which verifies users' net worth by linking bank accounts, brokerage portfolios, and crypto wallets through fintech service Plaid, aims to create a pseudo-anonymous environment for financial discourse. According to a New York Post report from August 4, 2025, twocents secured a $3 million pre-seed funding round in late June from venture firms Dragonfly and Starting Line.
Prior to its anticipated public launch later this year, twocents had already onboarded approximately 1,400 users through a private beta, collectively connecting over $150 million in assets. The platform's founder, Andi Duro, 26, emphasized the drive for "radical transparency" by removing traditional formalities and making net worth the primary identifier. This design choice, however, appears to be creating unforeseen social dynamics among its early adopters.
While twocents intends to expand its verification to include real estate, startup equity, and luxury vehicles, and eventually integrate debt visibility, the current focus on liquid net worth as identity is shaping user interaction. The platform's structure, resembling Reddit with topic-based discussions, allows users to engage on various subjects, from investing to politics, with their net worth prominently displayed next to each post, adding a unique layer of context to every opinion shared.