Vipul Prakash is a prominent Indian entrepreneur and the founder and CEO of Fire AI, a Mumbai-based startup launched in 2024 that is revolutionizing the field of business intelligence through artificial intelligence. Under his leadership, Fire AI has developed a conversational AI platform that simplifies data analytics for businesses of all sizes, enabling fast, accurate, and accessible insights. With a strong background in product growth and sales at companies like Zomato, Delhivery, and BharatPe, Vipul Prakash brings visionary leadership to the emerging AI-powered business analytics landscape. This article explores ten key aspects of Vipul Prakash and his innovative venture, Fire AI.
Vipul Prakash founded Fire AI in April 2024 with a mission to transform how businesses interact with data. As CEO, he leads the company in developing intuitive AI-powered analytics tools that automate complex workflows and deliver real-time insights through a conversational interface. His experience and leadership have propelled Fire AI from a startup to a promising player in the Indian AI technology ecosystem, with a focus on empowering enterprises to make data-driven decisions more efficiently.
Before founding Fire AI, Vipul gained valuable experience in multiple leadership roles across India’s top startups and firms. He served as Vice President of Sales at Tijoree, Zonal Head at BharatPe, and held operational and managerial positions at companies such as Delhivery and Zomato. His diverse background in sales, operations, and business growth gave him deep insights into enterprise needs and market dynamics, informing his approach to building AI solutions for business intelligence.
The idea for Fire AI emerged from Vipul’s recognition of businesses drowning in complex data but lacking straightforward ways to extract useful insights. He envisioned a platform that would democratize data analytics by making it accessible and easy to use, even without technical expertise. Fire AI’s conversational AI interface reflects this vision by enabling users to query and understand their data as naturally as sending a message to a colleague.
Fire AI offers a unified AI-powered platform that integrates descriptive, diagnostic, predictive, and prescriptive analytics. This comprehensive approach allows businesses to navigate the entire data maturity lifecycle seamlessly. Fire AI connects with existing enterprise databases and automates reporting processes, providing real-time risk alerts, trend predictions, and actionable recommendations—all through an intuitive conversational interface.
Operating on a B2B model, Fire AI targets enterprises seeking to optimize decision-making through AI analytics. The company combines onboarding fees with subscription-based pricing to ensure sustainable revenue growth. Despite being a relatively new entrant, Fire AI quickly attracted over 11 clients within a month of launch, indicating strong market demand and acceptance of its innovative solutions.
In July 2025, Fire AI successfully raised pre-seed funding led by India’s leading incubator Venture Catalysts, with participation from strategic investors such as Gaurav Khatri (CEO of Noise) and Amit Kumar Singh (former MD of Central Warehousing Corporation). This funding is earmarked for accelerating product innovation, expanding Fire AI’s team, and deepening market penetration across key industry sectors.
Vipul is known for his hands-on and visionary leadership approach, prioritizing listening to early users and iterating rapidly based on feedback. His background as a product and growth leader helps him balance innovation with practical business needs, focusing Fire AI’s development on delivering real value to customers. He emphasizes the importance of making data insights as accessible as everyday communication.
Fire AI under Vipul’s stewardship is poised to significantly influence how Indian enterprises leverage data. By focusing on ease of use with conversational AI, the company targets SMEs and MSMEs that traditionally face challenges in accessing advanced analytics tools. This inclusive approach could spur widespread adoption of data-driven decision-making across India’s $27 billion data analytics market, expected to grow robustly through 2033.
Though operating in a crowded market with prominent international players like Palantir, Fractal Analytics, and Quantexa, Fire AI differentiates itself through its conversational interface and automation capabilities. Its unified approach to the analytics lifecycle and focus on real-time insights position it uniquely in the rapidly evolving AI-enabled business intelligence sector.
Looking ahead, Vipul Prakash aims to expand Fire AI’s suite of AI tools tailored to SMEs and MSMEs, helping them remain competitive in a data-driven economy. Continuous innovation to enhance AI capabilities and forming strategic partnerships are core to Fire AI’s roadmap. Vipul envisions a future where data works seamlessly for people, enabling smarter, faster, and more confident business decisions worldwide.
Vipul Prakash’s journey with Fire AI exemplifies the power of visionary leadership combined with cutting-edge technology to address real business challenges. Under his guidance, Fire AI is breaking new ground by democratizing access to sophisticated AI-driven analytics through an accessible conversational interface. This innovative approach not only empowers enterprises of all sizes to harness the full potential of their data but also promises to reshape the future of business intelligence in India and beyond. As Fire AI scales new heights, the ongoing evolution of AI in business decision-making presents exciting possibilities that Vipul and his company are preparing to lead.