A recent tweet from user "girlboss in tech" drew attention to a "full 230 page document," referencing what is widely understood to be Sophia Amoruso's influential 2014 book, "#GIRLBOSS." The book, which is approximately 256 pages in length, served as a foundational text for a cultural movement encouraging women's entrepreneurship and self-empowerment.
Sophia Amoruso, founder of the online fashion retailer Nasty Gal, penned "#GIRLBOSS" to chronicle her unconventional journey from a self-described "anarchist freegan" to a successful business leader. The book defined a "girlboss" as someone "in charge of her own life" who "gets what she wants because she works for it," advocating for a unique path to success often outside traditional corporate structures. Its release positioned Amoruso as a leading figure in a burgeoning movement.
The "#GIRLBOSS" phenomenon gained significant traction, inspiring countless women to pursue their entrepreneurial ambitions. The book's popularity led to a Netflix series and a media company, Girlboss Media, further embedding the term into popular culture. It was seen by many as an empowering counter-narrative to existing business literature, emphasizing authenticity and personal drive.
However, the "girlboss" concept later faced considerable backlash, particularly around 2020, with critics arguing it promoted a narrow, often privileged, and sometimes toxic form of corporate feminism. Accusations of promoting hustle culture, overlooking systemic inequalities, and fostering unsustainable work environments led to a widespread re-evaluation of the term. Many companies associated with the movement also faced scrutiny over their workplace cultures.
Sophia Amoruso herself has acknowledged the evolution and critique of the term she popularized. In a February 2024 interview with ELLE, she expressed a desire to distance herself from the "girlboss" label, stating, "I don’t want to be defined by it." Amoruso, now running a venture capital firm called Trust Fund, continues to invest in founders but emphasizes a focus on merit and impact over gender-specific quotas, reflecting a broader shift in the discourse surrounding women in leadership.