Vimeo, the prominent video platform, has entered into a definitive agreement to be acquired by Italian app developer Bending Spoons in an all-cash transaction valued at approximately $1.38 billion. The deal, announced on September 10, 2025, will see Vimeo stockholders receive $7.85 per share, representing a significant 91% premium over the company’s 60-day volume-weighted average share price as of September 9, 2025. This acquisition is expected to take Vimeo private, delisting its shares from public exchanges upon closing later this year.
Founded in 2004, Vimeo became an independent, publicly traded company in 2021 after spinning off from IAC. The platform has historically struggled to compete with larger rivals like YouTube and has recently shifted its strategic focus towards catering to enterprise businesses and creators seeking monetization. Prior to this acquisition, Vimeo had announced multiple rounds of job cuts, including approximately 10% of its workforce just last week.
Bending Spoons, a Milan-based software company, is renowned for its strategy of acquiring and revamping digital technology businesses, with a diverse portfolio that includes popular apps like Evernote, WeTransfer, and Remini. This acquisition of Vimeo marks the largest deal in Bending Spoons' history, following its acquisition of WeTransfer in July 2024. The company's business model centers on operational efficiency and aggressive investment in acquired firms.
Luca Ferrari, Bending Spoons CEO and co-founder, affirmed the company's long-term commitment, stating, "At Bending Spoons, we acquire companies with the expectation of owning and operating them indefinitely." Philip Moyer, Vimeo CEO, added that Bending Spoons is dedicated to expanding Vimeo’s product across all segments: Self-Serve, OTT/Vimeo Streaming, and Vimeo Enterprise. Future plans include ambitious investments in the U.S. and other priority markets, focusing on enhanced performance, reliability, and the integration of advanced AI-enabled features.
The transaction received unanimous approval from Vimeo’s Board of Directors, which concluded that the all-cash offer provides "compelling, certain value to Vimeo shareholders." The deal is anticipated to close in the fourth quarter of 2025, pending customary closing conditions and regulatory approvals. As reported by TechCrunch, Bending Spoons' interest in a potential takeover of Vimeo had been evident as far back as March 2024.