
Renowned filmmaker Guillermo del Toro has emerged as a prominent voice in the growing "anti-AI movement" within creative industries, asserting that artificial intelligence can only produce "semi-compelling screensavers" and cannot replicate genuine human expression. His strong stance suggests that true artists will ultimately thrive in an era increasingly saturated with AI-generated content. This perspective was highlighted in a recent social media post by user @jason, who stated, "> The anti-AI movement continues… I actually think true artist like @RealGDT will do BETTER during the AI revolution."
Del Toro, known for his visually rich and emotionally profound works, has consistently voiced concerns about AI's role in art. At the Lumière Film Festival in Lyon, he passionately declared, "When they rob us of art and emotion, that leads us towards the aesthetics of fascism," a statement met with thunderous applause. He emphasized the importance of human authorship, contrasting with the perceived soullessness of AI-generated creations.
The director's criticisms extend to the very definition of art, arguing that its value lies not in cost or ease of creation, but in the human risk and emotional impact it carries. He previously called AI-assisted animation an "insult to life itself," aligning with other legendary figures like Hayao Miyazaki. These sentiments resonate with a broader movement among artists and creators who fear AI's potential to devalue human skill, intellectual property, and the unique emotional connection inherent in human-made art.
The social media post draws an analogy between the AI revolution and societal shifts seen with smartphones and junk food, suggesting a counter-trend towards authenticity. Just as "home cooking with premium ingredients, concerts and vinyl records have surged as smartphone and junk food addiction makes people feels empty," the tweet posits that demand for genuine, human-crafted art will similarly increase. This highlights a cultural yearning for tangible, emotionally resonant experiences that AI currently struggles to provide, reinforcing the belief that artists like del Toro, who prioritize human touch and narrative depth, will find an even more appreciative audience.