San Francisco, CA – The field of AI video generation is currently in a "ChatGPT 3 era," awaiting a transformative "GPT 4o moment" that will usher in fully end-to-end integrated sound and video generation capable of operating at twice real-time speed. This significant leap is expected to drive a 10 to 100-fold increase in adoption, according to AI expert and founder Vu Tran.
Tran, known for his work on the AI content creation platform Boba Video and the AI social network Butterflies, articulated this vision on social media, stating, > "As far as video models go, we're still in the ChatGPT 3 era. I don't think we've had our GPT 4o moment yet. GPT 4o moment will come from fully e2e integrated sound + video, and can generate in 2x real time. Will see a 10-100x adoption." His perspective highlights a critical juncture in the development of generative AI for video.
Current advancements in multimodal AI, which combine vision, text, and audio, are laying the groundwork for this anticipated breakthrough. Reports from 2025 indicate that AI systems are increasingly capable of processing and generating content across various modalities, moving beyond single-mode limitations. Companies like Google with Veo 3 and OpenAI with Sora are pushing the boundaries of video realism and control, while others focus on native audio generation and synchronized lip-syncing for characters.
The industry is witnessing a rapid evolution, with generative video models gaining mainstream adoption across entertainment, marketing, and education. Experts predict that 2026 will be the year generative video truly crosses the chasm, becoming commercially viable at scale. This aligns with Tran's forecast of a "GPT 4o moment" driven by enhanced integration and speed.
The projected 10-100x adoption rate underscores the potential for AI video to revolutionize content creation, making it more accessible and efficient. The shift towards real-time and low-latency generation is seen as a key differentiator, enabling new applications in live streaming, virtual influencers, and interactive media. As the technology matures, the focus will increasingly be on seamless, comprehensive solutions that handle both visual and auditory elements with unprecedented speed and fidelity.