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Meta Platforms is making substantial investments in artificial intelligence, deploying a massive 129,000-GPU cluster as part of its "all-in" AI strategy. This aggressive push comes as the company faces scrutiny regarding its competitive standing in the rapidly evolving AI sector, including a recent social media post by user Haider. that described Meta AI's progress as "disappointing."
In 2024, Meta committed to increasing its spending by as much as $10 billion to bolster its AI infrastructure, a move that initially caused a stock dip but has since seen investor confidence return. CEO Mark Zuckerberg emphasized AI's "positive impact on nearly all aspects of our work," noting its crucial role in rebuilding the company's online advertising business and supporting nascent projects like Ray-Ban Meta smart glasses.
The company's generative AI efforts are centered around its Llama family of models, which power the Meta AI digital assistant. Zuckerberg announced in December that the Meta AI chatbot now boasts "nearly 600 million monthly actives," positioning it to be one of the most used AI assistants globally. This integration extends to search bars across Instagram, Facebook, WhatsApp, and Messenger.
Further underscoring its commitment, Meta's engineering teams have built one of the world's largest AI clusters, featuring 129,000 H100 GPUs, by repurposing five production data centers. The company also has ambitious plans for future clusters, including Prometheus, a 1-gigawatt cluster, and Hyperion, projected to scale up to 5 gigawatts by 2028, demonstrating a long-term vision for AI dominance.
Despite the significant investment and infrastructure build-out, some observers, such as Haider., express skepticism, stating, "> meta AI progress this year has been disappointing... they're not just behind google, openAI, xAI, and anthropic; even some chinese models are pulling ahead." However, analysts from Jefferies and Truist Securities predict Meta is well-positioned for success in 2025, citing its vast user base as a rich surface for Gen AI tools and suggesting Meta AI could challenge Google's search capabilities.