X to Empower Users with Dynamic AI Feed Control by December 2025

Elon Musk, CEO of X and xAI, announced that the social media platform's feed algorithm will transition to being "purely AI by November," with users gaining the ability to dynamically adjust their feeds through Grok by December 2025. This significant update aims to provide unprecedented personalization and transparency for X users.

Musk stated in a recent tweet that "The algorithm will be purely AI by November, with significant progress along the way." He further elaborated on plans to "open source the algorithm every two weeks or so," allowing developers to review and contribute to its improvement. The core promise is that "By November or certainly December, you will be able to adjust your feed dynamically just by asking Grok."

This move follows xAI's rapid advancements in artificial intelligence, including the launch of Grok 4 in July 2025. Grok 4, described by xAI as the "most intelligent model in the world," features native tool use and real-time search integration. The intention is for the new AI-driven system to create more personalized feeds, enabling users to specify desired topics or content styles through natural language commands.

The open-sourcing initiative underscores a commitment to transparency and community involvement in AI development, a principle Musk has often championed. The continuous release of the algorithm's code is expected to foster trust and accelerate innovation. This development positions X as a leader in AI-driven social media, offering users enhanced control over their digital experience.